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Adobe

Cyber Monday Becomes a Weeklong Bargain-Hunting Affair

It's expected to be another record-breaking season for selling online.

Mobile Shopping Looms Large On Thanksgiving

Paving the way for Black Friday, Thanksgiving hits $1.52 billion in online spending, with phones and tablets…

Adobe: Online Holiday Shopping’s Off to Record-Breaking Start

A new report by the software giant points to a huge online holiday shopping season that will outpace 2016.

Adobe Analytics Cloud Extends Capabilities to Voice-Control Assistants

As consumers begin to embrace the voice-control technology, Adobe will offer customers data-collection…

Crash Diet Pricing: The E-commerce Path to Success

Frequently discounted and mobile-friendly shopping alternatives are boosting online shopping sales to the…

Adobe’s Latest Experience Cloud Updates Aim to Streamline Content Cross-Channel

Fluid Experiences is backed by artificial intelligence and machine learning.

Brand Loyalty: More Fleeting Than Ever

Adobe aims to reduce friction in consumer experiences with the launch of its Experience Cloud.

Adobe and Microsoft Partner to Offer Joint Solutions

The tech players teamed up to offer customers a concentrated suite of services to improve data collection and…

Adobe Advertising Cloud Aims to Streamline Ad Planning, Buying

The company revealed the service at its Adobe Summit taking place this week in Las Vegas.

Cyber Monday Surpasses Initial Sales Record

Cyber Monday remains the largest online sales day ever.

Adobe: Online Spending to Top $91B This Holiday Season

More people will browse for gifts on mobile devices this holiday season, but desktops remain the cash cow for…

Do Consumers Care About Black Friday?

Black Friday ain't what it used to be—but it depends who you ask.

One-Third US Smartphone Owners Use Mobile Device to Research Purchases at Least Weekly

Adobe discovered that less than 50 percent of consumers are satisfied with mobile app and browser experiences.