• GOING FOR THE GREENS: Brooks Brothers has inked a long-term deal to become the official partner of the famed St. Andrews Links golf course in Scotland. As part of the deal, the retailer will produce a collection of men’s and women’s apparel and accessories that will launch for spring 2011. The line of knits, polo shirts, sweaters, casual pants and outerwear will be sold in Brooks Bros. retail stores, catalogues and online, as well as in select on-course and off-course locations. It also will be featured at the St. Andrew’s The Old Course Shop and on its Web site. In advance of the launch, Brooks Bros. has created a limited edition men’s polo shirt to commemorate the 2010 British Open. Each of the 2,010 shirts will be numbered and will be in royal blue in honor of the upcoming tournament in mid-July. The shirts will be sold at St. Andrews’ Old Course Shop in April and in select Brooks Bros. stores in June. They will retail for $79.50.
Brooks Brothers Inks Deal With St. Andrews Links Golf Course
Brooks Brothers has inked a long-term deal to become the official partner of the famed St. Andrews Links golf course in Scotland.