PARIS — Israel Assa has been appointed to the newly created position of senior vice president and general manager of business operations, travel retail worldwide at the Estée Lauder Cos. Inc.
He will begin in the Switzerland-based role on July 1.
It involves him leading the company’s three travel retail organizations. In the post, Assa will report to Olivier Bottrie, president of travel retail worldwide at the Estée Lauder Cos.
Since July 2014, Assa has been senior vice president and general manager of Estée Lauder travel retail worldwide. Prior to that, he held positions such as vice president and general manager of travel retail Americas, starting in July 2006. The executive joined the Estée Lauder Cos. in 2001 as executive director of travel retail marketing.
Reporting to Assa will be Sue Fox, vice president and general manager of travel retail Europe, Middle East and Africa; Nathan Moris, vice president and general manager of travel retail Americas, and Javier Simon, senior vice president and general manager of travel retail Asia-Pacific.
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“This new structure is designed to compliment the company’s existing operations in Lachen, Switzerland, and enhance the organization’s ability to service global and regional clients,” the company stated.