Briogeo Expands Hair Care Offering

Sephora’s texture-specific hair-care offering has done so well with its customers that this month, the retailer is adding two styling sprays from Briogeo to round out the offer. The first is Rosarco Milk Restorative Leave-In Conditioning Spray formulated with radish seed extract and essential oil to protect against damaging heat tools. The other is Blossom & Bloom Maltodextrin & Ginseng Volumizing Spray, a blow-dry spray to boost volume and stimulate follicle growth. “One of the things Sephora likes is our conscious six,” said Nancy Twine, Briogeo’s founder, about ingredients she eliminated from her hair care. “We are free of silicone, sulfates, parabens, phthalates, artificial colors and artificial fragrances.”