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Latest in Color Cosmetics

FaceCake Unveils Its Latest: An App to Duplicate Runway Looks in One Step

Red Carpet looks can be snared on put together in one step with new app.

Target.com Adds Makeup Brand BeYu

The German makeup brand expects to be in 300 retail locations by the end of 2017.

NYX Announces Six Finalists for the Annual FACE Awards

Alexa Poletti, Brianna Fox, Haley Wight, Laura Sanchez, Fernanda Machado and Kristi McKee have made it to the…

Jessica Alba’s Honest Beauty Turns One, Taps Daniel Martin to Expand Color

Jessica Alba's Honest Beauty is expanding its color offerings, upping its presence at Ulta and getting into…

Pat McGrath Unveils Lust 004 Glitter Lip Kits

The makeup artist's latest creation is Lust 004: a series of pigmented, matte lipsticks topped with ultrafine…

House of Lashes Partners With Sephora on Limited-Edition Lash Styles

The collaboration for the Sephora Collection is the social media-fueled brand's first major push into retail.

Walgreens Bold Exclusive Lacquers Set to Spur Sales Surge

Walgreens is tapping younger shoppers with a bold color collection for summer.

Sweat Cosmetics Offers Beauty Products for Fitness Buffs at Sephora.com

The brand's growing assortment contains products formulated with exercise in mind.

Huda Beauty Becomes Owner of National Lipstick Day

The beauty brand is releasing new liquid lipsticks to mark the holiday on Friday.

CVS to Impress With In-Store Nail Demonstrations

Artificial nails are growing faster than other nail segments.

Hard Candy Files Suit Against P&G for Katy Perry CoverGirl Branding

The lawsuit alleges trademark infringement.

Cue the Social-Media Frenzy: Kylie Cosmetics Adds Eye Shadows

The brand is building its product portfolio before an anticipated leap into retail.

American International Industries Acquires Model in a Bottle

The deal expands the Los Angeles beauty company's reach in the cosmetics segment.

Orly Launches Nail Damage Remedy

Breathable, a treatment and nail lacquer combo, could inject energy into the sluggish nail products segment.

Kat Von D’s Attack Doesn’t Harm Jeffree Star’s Sales

Jeffree Star products are selling briskly at Beautylish despite the public feud.