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Latest in Color Cosmetics

Lorac Cosmetics Names First Artistry Adviser, Makeup Artist Kelsey Deenihan

Deenihan, whose clients include Reese Witherspoon, Jessica Chastain, Millie Bobby Brown and Nicole Kidman, is…

Brand Founders and Unilever Ventures Back Clean Makeup Brand Saie

Blogger Laney Crowell is behind the clean makeup brand.

With General Atlantic Investment, Morphe Plans to Buy More Brands

The business now has a more than $2.2 billion valuation.

Bobbi Brown, Other Investors Fund Deepica Mutyala’s Live Tinted

Live Tinted's founder first became a beauty sensation when she used red lipstick to color correct under eye…

Zoeva Plots U.S. Expansion With Ulta Beauty Debut

Zoeva is also launching its first foundation.

First Look at Lady Gaga’s New Makeup Products

Gaga's new line will be available to consumers in September.

Next-Generation Beauty Tech Is AI and AR

That's according to Perfect Corp.'s Wayne Liu.

Amazon Implements L’Oréal’s ModiFace Virtual Makeup Try-ons

The digital service for lipsticks is available on the e-commerce platform in the U.S. and Japan.

What Is Going On With U.S. Makeup Sales?

U.S. makeup sales are sliding — but it remains to be seen just how much.

Natura to Acquire Avon, Officially

The deal could get both companies back to a leading position in Brazil, writes one Wall Street analyst.

Morphe Said to Hire Jefferies for Capital Raise

The brand has successful partnerships with influencers like James Charles, Jeffree Star and Jaclyn Hill.

In a Crowded Masstige Market, Can E.l.f. Regain Cult Status?

E.l.f. has struggled in recent quarters, but data from Nielsen suggests the brand's productivity plans may be…

Uoma Beauty: Foundation for the Post-Fenty World

Beauty veteran Sharon Chuter is launching an inclusive makeup brand inspired by her African heritage and…

Nuxe Group Names General Manager

Muriel Koch, formerly of Nestlé, has taken up the newly appointed position.

WWD Digital Beauty Forum: Beauty 3.0 With AI and AR

The beauty industry ushers in a new era with artificial intelligence and augmented reality.