NEW YORK — L’Oréal Paris, the world’s largest beauty brand, has named a new chief: Laetitia Toupet-Delon, who will start in the role this summer.
She is to succeed Delphine Viguier-Hovasse, L’Oréal Paris global brand president who, as previously reported, has just been appointed L’Oréal’s chief innovation and prospective officer. It’s a newly created position for the group, which Viguier-Hovasse will begin on July 1.
Since 2023 Toupet-Delon has served as global brands general manager of L’Oréal’s Dermatological Beauty Division, which encompasses brands including La Roche-Posay, CeraVe, Vichy, SkinCeuticals and Skinbetter Science. She formerly was global brand president for La Roche-Posay for eight years. Under her leadership that brand put a medical focus back at its core, was the leading dermocosmetics label recommended by dermatologists and became a billion-dollar brand.
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Toupet-Delon has also held roles at the Active Cosmetics Division, Sanoflore, Vichy, Garnier and L’Oréal Paris, where she began her career at L’Oréal in 1998 in international marketing for skin care and makeup, according to her LinkedIn profile.
L’Oréal Paris is taking a spotlight at the Cannes Film Festival, which opened Tuesday. There it will mark the fifth edition of its Lights on Women’s Worth Award that was conceived to elevate the role of women in cinema.
This is the 28th edition of the festival for which L’Oréal Paris has officially partnered. There, a host of L’Oréal Paris ambassadors, including Jane Fonda, Helen Mirren and Simone Ashley, will attend. The brand will also honor the anniversaries of its long-standing ambassadors Andie MacDowell, who has been a spokesperson for 40 years, and Eva Longoria, marking her 20th year, during a gala dinner on Wednesday.