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Lacoste’s Earth Day Shirt Can Help Save the Crocs

Lacoste is out to save the crocodile this Earth Day. The company, which has been associated with the animal…

Guess Preps for Denim Day 2015

Guess is gearing up for Denim Day on April 29. For the second year, the brand announced proceeds from the…

Sheryl Crow Joins Blue Jeans Go Green Mission to Recycle Denim

Sheryl Crow is lending her voice to Cotton Incorporated’s Blue Jeans Go Green denim recycling program, asking…

American Eagle Launches Campaign to Recycle Denim Into Insulation

American Eagle Outfitters partnered with Make It Right to recycle denim into UltraTouch Denim Insulation and…

Mr Porter Launches Levi’s 501 CT Jeans

Classic American denim brand Levi’s teams up with global online leading retailer Mr Porter in the 501 CT…

French Editrix Carine Roitfeld Designs for Uniqlo

Former French Vogue editor in chief and style icon, Carine Roifeld, is collaborating with Fast Retailing’s…

Inturn Aims to Streamline Off-Price Inventory Management

With an estimated $250 billion of off-price apparel sold globally each year, retail technology innovator…

Georges Marciano Files Lawsuit For Illegal Use of “Guess By Georges Marciano”

Designer Georges Marciano launched a civil lawsuit against Guess. In the suit, Marciano, who founded Guess…

Pharrell Williams On Deck to Make Sustainability Cool for Woolworths

Woolworths and soon-to-be CFDA Fashion Icon Pharrell Williams are collaborating on a new sustainability…

From a Follow to a Sale: The Intangibility of Blogger Influence

Bloggers haven’t just earned a seat at the fashion table, they’ve earned marketing contracts and growing…

Level 99 Premieres Carbon-Conscious Denim

Level 99 announced carbon neutrality for the entire life of their two new micro collections, Forever Black…

From Lids to Rue La La: Ben Fischman On His New Online Venture M.Gemi

Ben Fischman knew there was more to baseball caps than hat hair when he founded Lids. He realized the online…

For Magazines on Social Media, Facebook Still Dominates

When it comes to magazines’ social media presences, Facebook still dominates the game according to a recent…

Unlucky Penny: Lucky Brand Cancels Orders of One-Cent Jeans

On Tuesday, Lucky Brand Jeans accidentally released an online promotional code intended for their employees…

Strong Dollar Weakens Q1 Results at Levi Strauss & Co

Levi Strauss & Co. (LS&Co.), one of the world’s largest brand-name apparel companies and a global leader in…