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Noor Lobad

Beauty News Editor

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More From Noor Lobad

Anisa International Celebrates 30 Years

Thirty years in, makeup brush and tool manufacturer Anisa International is still finding ways to reimagine…

2022’s Top Up-and-coming Makeup Brands

While they may be small in terms of sales volume, the innovation these indies are bringing is anything but.

Winky Lux and Applebee’s Launch Wing-inspired Lip Glosses

Yes, they taste like wings, too.

Curie Teams With Equinox for New Deodorant Scent

The natural body care brand's latest scent is inspired by Equinox's signature eucalyptus towels.

Celebrate National Lipstick Day With Offerings From Smashbox, Bobbi Brown and More

Commemorate National Lipstick Day — or even just the resilience of the sector — with the following lip…

Halal Nail Polish Brand 786 Cosmetics Wins GlossWire x Cosmoprof Pitch Competition

Fresh off the heels of a recent rebrand, the brand will use its winnings to expand its halal, vegan offerings…

HigherDose Enters the Supplement Game

HigherDose's new magnesium-based ingestibles are the latest addition to the brand's fledgling CPG business.

Living Proof Enters Bond-building Category

Living Proof's intentional approach to product development has been at the core of the brand's entry into…

The Creative Minds Propelling Press-On Nails

A rising crop of nail artists are using social media to promote their unique creations and expand their…

10 Rising Celebrities Beauty Brands Should Tap Into

While celebrity beauty brands may be all the rage these days, most celebrity founders first dipped their toes…

The Latest Beauty Executive Moves at Lauder, Walgreens and Biologique Recherche

The Estée Lauder Cos Inc. has looked within for one of its latest appointments, and Living Proof has…

Beauty Vets Team to Launch Multireality Beauty Brand

Coming soon to shelves, social media platforms and virtual worlds near you, Bakeup seeks to encourage makeup…

By the Numbers: 2022’s Biggest Skin Care Trends

A testament to the power of the platform, even trends facing recent declines in Google searches continue to…

Online Beauty Sales Drop 14 Percent, 1010Data Finds

As beauty shoppers return to brick-and-mortar, online sales have seen declines in 2022, even amidst the…

Loops Beauty Taps Camila Mendes as Partner and Creative Director, Enters Ulta

The skin care brand has teamed with the "Riverdale" actress in advance of its nationwide rollout at Ulta…