Skip to main content
X
Image of Noor Lobad

Noor Lobad

Beauty News Editor

Contact or follow this author

More From Noor Lobad

Color of Change Calls on Retailers to Audit Hair Products

The call came after a study found chemical hair-straightening products are associated with increased uterine…

The Latest Cleanser Launches From Glow Recipe, The Ordinary, EltaMD and More

Here, the lineup of resolution-worthy cleansers kicking off the new year.

Diptyque Launches Do Son Short Film, Limited-edition Collection

Assisted by Werlen Meyer creative studio and singer-songwriter James Blake, the fragrance brand is paying…

Morpheus8, Moxi Laser and Other Tweakments Taking Over the Internet

Nonsurgical cosmetic procedures are all the rage on social media.

Flora & Noor is the First Halal Certified Brand to Launch at Ulta Beauty

The brand, which seeks to make halal — or Islamically permissible — formulas more accessible, will launch…

From Jenna Ortega to Vinnie Hacker, the Wolf Cut Is Taking Over

The wolf cut, an edgy variation of the mullet donned by "Wednesday" star Jenna Ortega at the Golden Globes…

EXCLUSIVE: ColourPop Cosmetics Is Coming to Target

An assortment of more than 120 stock keeping units will be available online and at Target stores beginning…

The Latest Beauty Executive Moves at L’Oréal USA, IFF, Skinfix and More

Shuffles in leadership are abound at International Flavors & Fragrances, while Babor Beauty Group has named a…

WWD Digital Beauty Forum to Feature Laurie Lam, Alexandra Papazian and Others

The forum on Jan. 24 will spotlight leaders driving innovation in the digital beauty space. 

Cosmetic Retailing Veteran, Margo Scavarda, Dies at 85

Best known for heading up the cosmetics division at the now-defunct California retailer The Broadway…

After Launching in the Metaverse, Bakeup Beauty Debuts First Color Cosmetics Line

The brand, helmed by celebrity makeup artist Jo Baker, musical artist Grace Gaustad and a fast-growing cohort…

Neutrogena Is Launching Personalized, 3D-Printed Skin Supplements With Nourished

Neutrogena has partnered with Nourished to launch bespoke gummies designed to optimize skin health. 

Introducing Provence Beauty, Ulta Beauty’s French and Moroccan-inspired Initiate

Launching exclusively at Ulta Beauty and priced at $25 or less, the brand incorporates classic French beauty…

Do Brand TikTok Challenges Work?

With TikTok virality proving to be a key factor in driving demand for beauty brands and their products, can…

Bleached Brows, Then and Now

Bleached brows have once again climbed to the fore. Here, a brief history of the trend, and what's fueling…