More From Noor Lobad
Here, Amazon’s Most Popular Beauty Products In February
Data from Jungle Scout indicates Amazon has TikTok to thank (at least in part) for the sprouting success of…
TikTok Darling Tree Hut Launches First Pop-up in New York
Open Friday and Saturday, the pop-up aims to bring the brand's burgeoning social media community together IRL…
10-Minute Robotic Manicures Arrive at JFK’s XpresSpa
Clockwork's $20 robotic manicures — called Minicures — have launched at the luxury airport spa company's JFK…
Candle Brand Nette Bets Big on Neuroscents With Fine Fragrance Foray
Forget dinner and a show. Nette is bringing its hallmark scent-and-a-story pairing to the perfume category.
TikTok Star Monet McMichael on Going Viral and What’s Next for Her
The budding 23-year-old "It" girl has captivated social media audiences with her lively vlogs, get ready with…
Flawless by Gabrielle Union Inaugurates Grant Initiative for Black Women-owned Businesses
Submissions for the initiative, which will award three business owners $25,000 each and mentorship sessions…
The Top-performing Beauty Brands on TikTok, Instagram and YouTube
Data from Dash Hudson demonstrates that across channels, entertainment-centric social strategies win.
Boy Smells and Kin Euphorics Combine Neuroscents and Adaptogenics for Limited-edition Candle Collection
Cult candle brand, Boy Smells, has partnered with Bella Hadid-backed, non-alcoholic beverage brand, Kin…
NIQ Launches Beauty Trailblazer Program to Uplift Minority-owned Beauty Brands
Applications for the three-month program close March 17.
EXCLUSIVE: Vanessa Hudgens Discusses Relaunching Know Beauty From Scratch, This Time As the Sole Founder
The actress has partnered with Amazon to relaunch the skin care brand with a single product and a new ethos.
Glossier Brings On New Chief Commercial Officer, Promotes Marie Suter and Kleo Mack
On the heels of its Sephora launch, Glossier is making some C-suite changes.
EXCLUSIVE: Living Proof Enters the Metaverse
The hair care brand has partnered with ByondXR for a virtual storefront that allows consumers to explore the…
Marianna Hewitt, Lauren Ireland on Summer Fridays’ Fifth Anniversary and What Comes Next
The cult beauty brand has teamed with Upside Pizza in New York's SoHo for a pop-up featuring food and…
Hair Slugging, Eye Shadow Stamps Among Top 10 Beauty Trends
Makeup stamps are claiming new territory, and formerly niche means of hydration are gaining mainstream…
New York Times Bestselling Author Alka Joshi Enlists LilaNur Parfums for ‘The Perfumist of Paris’ Book Tour
The discovery set offers readers of Alka Joshi's upcoming novel a multisensorial understanding of main…