More From Jessica Binns
#BamaRush Fashion Phenom Planning to Go Public
One of the most name-dropped fashion brands of August's viral #BamaRush sensation filed paperwork for an IPO.
Rent the Runway Files for IPO
The closet-in-the-cloud company finally revealed the state of its finances Monday as it filed for an initial…
Everlane Experiments With Recycled Leather
Everlane can add recycled leather to its roster of better-for-the-planet materials.
These Brands Are Opening New Stores Coast to Coast
E-commerce might be the talk of the town, but some labels are building their brands by betting on…
New Balance Pounces on Amazon’s Rising Fashion Clout
The Boston brand seized the e-commerce giant's spotlight, which vaulted designer Andrea Pitter onto fashion…
DSW Owner Offers New Education Perks
Designer Brands joins Amazon, Walmart and Target in bankrolling educational costs in what seems to be a…
Footwear Quick Hits: On Running Prices IPO Shares, Brunt Nabs $8.4M, Sans Matin Expands
Footwear brands across the spectrum are making headlines with their public debuts, new funding, product drops…
Nike Recycles Record-Breaking Marathon Shoe
Nike gives the sneaker made famous by marathon record-breaker Eliud Kipchoge a planet-minded makeover in the…
On Running Prices IPO, Warns on Vietnam Disruption
On Running launched its initial public offering Tuesday, aiming to raise nearly half a billion dollars.
The Wake-Up Call That Sparked Shaq’s Reebok Breakup
The NBA legend explains why he left money on the table with Reebok to pursue a different kind of deal with…
Ralph Lauren Moves Into the Metaverse
A new collaboration thrusts the brand's modern style into a "thematic, virtual world" where Gen Z's avatars…
China’s Anta Touts Sportswear and Sneaker Design Competition
Beating Nike at its own game in China, homegrown Anta is looking to wield its growing influence in sports.
M.Gemi Says ‘Cheers’ to Italian Beer
The made-in-Italy footwear brand tapped a fellow compatriot for a premium 'birra' themed sneaker collection.
Fabletics Has a New Category Under its Belt
Expanding into a new category is a tried-and-true move for companies looking to enter the public markets.
Urban Just Put ThredUp, Depop and Poshmark on Notice
The Philly fashion empire's Nuuly brand is expanding from a pure rental mission to focus on secondhand…