More From Cynthia Martens
Cosmoprof Unveils New Ad Campaign
The campaign reflects a new branding strategy intended to highlight the fair’s international appeal, as well…
Marni to Launch First Women’s Fragrance
The first scent by the innovative Italian design house will have more than a little bit of a fashion twist.
Italy’s Struggling Denim Districts
As the euro zone crisis lingers, companies in the Marche and Veneto regions have been forced to adapt to…
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Ferragamo to Sponsor Film Fest
Salvatore Ferragamo is setting foot in French cinema.
Italian Industry Irked by Labeling Decision
The European Commission’s dismissed the proposals to require explicit “made in” labels for all products…
Burberry Fetes Opening of Milan Store
The raucous cocktail party was attended by more than 600 guests, including chief creative officer Christopher…
Prada’s Luna Rossa Ties With Cathay Pacific
The Hong Kong company has been named the official carrier for the launch of its AC 72 catamaran.
Valentino’s Fragrance Story
The house's first foray into the beauty business dates back to the late Seventies.
Valentino’s Sophisticated Ladies
The house is known for ad campaigns that ooze chic.
Santo Versace Responds to News of Reggio Calabria Mafia Ties
The southern Italian port town's city council was dissolved recently for its criminal ties to the ’Ndrangheta…
Versace to Launch Eros Men’s Fragrance
Donatella Versace delved deeply into Greek mythology to find the key to scent’s positioning: unbridled sexual…
Technogym to Open Research Center
The 20th annual Wellness Congress will coincide with the opening of the fitness giant’s new eco-friendly…
Trussardi Scent Honors Milan
The new men’s eau de toilette, Trussardi My Land, hits stores at the end of September.
Lapo Elkann Ups Stake in I Spirit Vodka Venture
A spokeswoman for Italia Independent, the lifestyle and apparel company he founded in 2007, confirmed that LA…
Diego Dalla Palma Professional Launches
The first professional products are now being made available, and include skin cleansing, antiaging and…