More From Belisa Silva
Beauty Bulletin: Petal Power
This year, as a profusion of pretty flower-powered products look set to debut, the timing couldn’t be better…
WWD Beauty Inc Awards
The award winners represent the best and brightest of the beauty industry, and 2011 was a very bright year…
Frédéric Malle Hosts Barneys Book Signing
The fragrance entrepreneur held a signing party hosted by Uma Thurman and Arpad Busson.
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Lush Sets Rapid Store Expansion
Beauty company is poised to erupt into 2012 with no less than three dozen store openings planned for the U.S.
Social Shopping Site to Re-create Mall Shopping
Online shopping may no longer be a solitary pursuit — or at least that is the plan of tween-focused site…
Lisa Hoffman Launches Scented Baubles
Inspired by Victorian-era jewelry that was made with snap-off parts, every piece features a charm that opens…
Fragrance Foundation to Partner with OsMoz
The collaboration will offer Web users a link between the the two sites, for increased information sharing…
NPD Invests in Latin American Tracking Agency
In addition, Mark Turim, president and general manager for NPD, has joined Segmenta’s board of directors as…
NPD: Prestige Scent Sales Up 10%
This marks the first gain in the overall fragrance category in three years for the January-to-October time…
Shopper Stalker: King of Prussia, PA
WWD caught up with two young professionals taking a break in the work day to pick up their favorite beauty…
Beauty Bulletin: Warming Trend
With its rich golden brown hue and aromatic scent, amber is a notable inspiration for this season’s…
L’Occitane Opens First Heritage Store
The boutique, located in Manhattan's Upper East Side, is an homage to the brand’s history.
CEW’s Women in Beauty Series Talks Clinique
The sense of energy was palpable last Thursday night at the Harmonie Club, where Clinique executives spoke…
MAC Cosmetics: A Digital Storyteller
At WWD's Digital Forum, Woozae Kim shared some of the philosophies and strategies that have digitally driven…
SwarmBuilder’s Tom Stockham Talks Expert Power
Citing a recent McKinsey report, Stockham said that 93 percent of people admit a recommendation is the most…