More From Belisa Silva
Rodial, Nip+Fab Expanding Product Offerings
Both of Maria Hatzistefanis's businesses are in growth mode.
Ruffian Launching Nail Polish With Birchbox
The brand is asking Birchbox’s Facebook fans for help with nailing down its debut shades.
L’Oréal Paris Relaunches Web Site
With the goal of targeting the user’s personal online experience, the beauty brand unveiled the updated site…
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Bumble to Build on Thickening Range
The new Thickening items, all designed for creating voluminous full-bodied hairstyles, will be introduced in…
Ivanka Trump Launches Fragrance at Macy’s
The appearance, held in the department store's newly opened second floor HSQ Cafe, generated $15,000 in…
Indie Beauty Brands Shine at Elements Showcase
With more emphasis on fine art, natural materials and globalization, the event drew 3,000 attendees and 120…
New Nail Magazine to Launch
Nail It! Magazine, from the publisher of nail magazine NailPro, will focus on trends, products and care.
Duane Reade to Incorporate Digital Gaming
The retail chain has integrated Niantic Labs’ new mobile game Ingress, designed to blend the physical and the…
Tweezerman Names Lindsey Vonn Brand Ambassador
The Olympic gold medalist will collaborate with the beauty-implements brand on a number of marketing…
‘Side Effects’ Premieres in New York
Jude Law, Rooney Mara, Channing Tatum and Catherine Zeta-Jones turned out to the AMC Loews Lincoln Square…
Maxim to Launch Men’s Scents
Neil J. Katz will partner with the magazine for a new men’s fragrance collection set to launch in fall.
Digital Direct-Sales Platform Unveiled
Beauty entrepreneur Patricia Pao aims to turn her skin care company, Restorsea, into a $10 million brand by…
Skin Care-Inspired Hair Launches on the Rise
Hair care companies will continue pushing the notion of antiaging from the crown down in the New Year.
Elements Showcase, Fragrance Foundation Reveal Indie Finalists
Honor established brands not owned or distributed by a large company that have been on the market for at…
Firmenich Appoints Chief Purchasing Officer
Bhavesh Shah will be the new group vice president and chief purchasing officer to the company’s Direction Géné…