More From Adriana Lee
Holiday Shoppers Shatter Online Sales Records
Black Friday and Thanksgiving pulled in $5 billion, topping last year's sales by more than $1 billion.
Mobile Shopping Looms Large On Thanksgiving
Paving the way for Black Friday, Thanksgiving hits $1.52 billion in online spending, with phones and tablets…
Adobe: Online Holiday Shopping’s Off to Record-Breaking Start
A new report by the software giant points to a huge online holiday shopping season that will outpace 2016.
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Appealing to Generation Z requires deeper digital environments that focus on personal experiences.
Meet Generation Z
A new wave of consumers are coming of age — and they're bringing with them a digital savvy and appreciation…
How Benefit Guards Its Brand DNA
Benefit's Susan Kim on how this 40-year-old cosmetics company resonates with today's consumers.
Spire Reveals Health Tag, a Washable, Wearable Tracker
Spire courts consumers and the fashion industry, with a stick-on device that turns items into smart garments.
Stitch Fix IPO Pops, Then Fizzles
The company's shares were priced $15, below the expected range, and after a brief spike ended their first day…
Pinterest Takes on Role of Style Adviser
The image-based social bookmarking tool seeks to make it easier for people to see, search and shop using…
Poshmark Scores $87.5M in Funding, Adds Alexa Styling Skill
Flush with its biggest funding round yet, Poshmark plans to invest more in technologies — like its new Alexa…
Applying the Art of Artificial Intelligence to Retail
AI and its impact on retail's future was front and center at Dreamforce.
Facebook: ‘Fashion Enthusiasts’ See Chosen Brands as Personal Reflection
A new three-part research series from Facebook IQ drills into shopping behaviors across apparel, footwear and…
Brunello Cucinelli Implores Tech Sector to ‘Humanize the Web’
Brunello Cucinelli visits Dreamforce 2017 to address the tech industry, asking it to keep humanism alive…
Gap’s Athleta Offers Physical Version of Digital GiftNow Cards
Physical and digital gift-giving merge with Loop Commerce's real version of its online GiftNow cards.