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womens sneakers

Marc Jacobs Updates the Retro Bowling Shoe for Latest Sneaker Launch

This is the brand's newest low-profile shoe silhouette, following the September release of the 72 Spring…

EXCLUSIVE: Alo Gets Into the Slim Sneaker Game

Alo entered the shoe category in 2023.

This Nike Sabrina 2 Collab Celebrates Women in Basketball — and Beyond

The Titan x Nike Sabrina 2 'Make Space' debuts this month.

Nike and Lululemon Benefit From Gen Z’s Athletic Appetite

Forty-four percent of upper-income teens preferred "athletic" apparel brands, a new high for Piper Sandler's…

Puma Debuts Basketball-Inspired Women’s Lifestyle Collection

June Ambrose, formerly a stylist for Jay-Z, launched Puma's new Women's Hoops category last week.

Hibbett Sports’ ‘Support Her Sole’ Campaign Highlights Female Sneakerheads

The retailer also posted solid sales results that show dynamic growth over 2019 and strong demand continuing…

Asics Targets the Up-and-Coming Sport of Women’s Wrestling

The NCAA deemed women's wrestling an "Emerging Sport" last year, putting it on the same track taken by ice…

New Arrivals of Men’s Streetwear Outpace Women’s Despite Steady Demand

A new report by retail analytics firm Edited finds untapped opportunities in the women's streetwear category.

Naturalizer Doubles Down on Inclusive Nude Footwear

Responding to customer feedback, the women's footwear brand expanded its True Hues selection to include 10…

Dua Lipa and Winnie Harlow Rep Puma’s Latest Sneakers

Puma tapped Lipa to wear its new Mayze sneaker for the brand's first solo campaign with the "Don't Start Now"…

Betsey Johnson Injects ‘Pizzazz’ into David’s Bridal Shoe Collab

Weddings are expected to return with a vengeance this year, and brides will need new shoes worthy of "once in…

What Puma’s Revamped Performance Running Line Is ‘Doing Differently’

With more women than men competing in races of all distances, Puma is making a concerted effort to appeal to…

Reebok’s New Sneaker Serves ‘Busy Woman on the Go’

DailyFit sneaker technology sends air to different zones of the wearer's foot depending on whether she is…

Skechers Heart-Covered Footwear Is ‘What the World Needs Right Now’

Designed by Love Wall muralist James Goldcrown, the new range will see further designs, as well as apparel…

Under Armour, Dick’s Drop Basketball Sneaker Designed for Women, by Women

The duo tapped the expertise of both WNBA players and female leaders at Dick's to bring the UA HOVR Breakthru…