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Upcycling

Scotch & Soda’s Amsterdams Blauw Store Gets a Circular Update

Scotch & Soda's Amsterdams Blauw store was updated to include the brand's first upcycled denim capsule and…

Adidas’ Circular Experiment Revives Outdoor Terrex Gear

Adidas made it happen in partnership with The Renewal Workshop, which was acquired this week by a UK supply…

Edwin USA, Stelapop ‘Turn Waste into Something Everyone Loves’

Stelapop taps its first partner, Edwin USA, to launch a limited-edition home goods collection made of pre-and…

Novoloop Raises $11 Million to Upcycle Plastic Waste

Novoloop is advancing the chemical transformation of plastic waste into high-performance chemicals and…

Arc’teryx Archives Inspire Grailed’s Newest Drop

Designs from the past star in a present-day, one-of-a-kind drop, keying into the Gen Z-led conscious…

Adidas Plugs Upcycling and Customization at One-Day NYC Event

Adidas' latest popup shop tapped into the conscious consumerism zeitgeist.

Outerknown Gets Circular with Maker of Bernie Sanders’ Meme-Worthy Mittens

The Vermont mitten-maker behind Sen. Bernie Sanders' viral inaugural meme-fodder moment is returning to the…

Keen Turns Agricultural Waste Into Chemical Solvent-Free Soles

Keen's Steve Workman deemed the brand's new release as "the most significant environmental technology launch"…

‘Streetcare’ and Upcycled Vintage: 6 Trends Shaping Conscious Fashion

Lyst highlighted the rise of ethical streetwear and repurposed vintage materials in its 2021 Conscious…

LVMH Teams With French Startup on Textile Recycling

Weturn helps LVMH maisons recycle their unsold finished products, and turn branded fabrics and textile…

FLOTUS Steps Out in ‘Salvaged’ Luxury Sample

"New is not always better," according to fashion designer Gabriela Hearst—and First Lady Dr. Jill Biden.

Puma Commits to ‘Forever Better’ with Upcycled Street Style Collection

The Re.Gen line incorporates Puma's recycled leather off-cuts, industry-based cotton off-cuts and polyester…

Covid’s Spurring Consumers to Go Green. Will Brands Seize This Opportunity?

Katie Thomas of Kearney's Consumer Institute explains why there's no "one size fits all" strategy for…

The RealReal Is Investing in Luxury’s ‘Afterlife’

The fashion resale platform is advancing its circularity commitment with a program designed give haute…

Converse Converts Tyvek Mailers, Vintage Hawaiian Shirts into Classic Sneaker Styles

Converse may be an American classic, but the heritage brand is proving itself averse to stagnation.