Trendalytics
In Fashion, Gender Neutral Is a ‘Top Market Mover’
According to a recent study, less than half of female-identifying Gen Zers, 45 percent, said they primarily…
Women’s Fashion Time Travels in Trendalytics’ Spring/Summer 2022 Forecast
Trendalytics describes a S/S '22 fashion season moved by consumers' desire to reconnect with nature and…
What Valentine’s Day Looked Like This Year
The pandemic has caused massive disruptions to consumers' day-to-day lives, but there's still a place in…
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Nostalgia and Cowboy Heritage Guide Denim Trends for Year Ahead
Product intelligence company Trendalytics' new report points to nostalgic denim and cowboy heritage as top…
Online Searches Straddle Summer and Fall, Comfort and Fashion
Loungewear continues to trend, but new data by Trendalytics shows emerging themes in denim and dresses for…
The Tie-Dye Trend Rages On Into Summer, Data Shows
With no stores to discover new fashion or street style to watch, the pandemic has thrown off the…
Tie-Dye Loungewear Wins Socially Distanced Spring, Trend Data Says
Amid coronavirus-induced conditions, the retail sector is contending with new consumer appetites for…
Trendalytics Releases Tool to Help Predict Trend Curves a Year in Advance
The days of relying on gut instincts and last year's sales data to predict fashion trends may be in the past…
Big Data Can Make or Break a Product—Here’s How to Use it the Right Way
Gretchen Jezerc, SVP of marketing at First Insight Inc., said there is inherent risk in launching new…
Hot or Not? This ‘Prediction Engine’ Helps Retail Chase the Right Trends
Product intelligence tool TrendPulse now includes augmented predictive analytics capabilities for the…
Streetwear is the Fashion Category to Watch, Report Finds
From art and luxury, to youth subcultures, here's a breakdown of the driving forces that are shaping…