The NPD Group
Older Millennials are Loyal to Denim
The denim industry may have begun singing the blues prematurely. The NPD Group reported that overall dollar…
Indie Beauty Brands See Major Growth in the Prestige Market
Indie beauty brands are growing at the fastest rate within the U.S. prestige beauty market.
The NPD Group Launches U.S. Prestige Beauty Total Measured Market
The NPD Group offers a broader view of the prestige beauty industry with its U.S. Prestige Beauty Total…
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Birkenstock Leads Sandal Sales at Independent Retailers
Comfort sandals are a bright spot for independent footwear retailers. According to The NPD Group, total…
Parents Go Online for Kids’ Athletic Footwear
Millennial parents are raising a generation of sneakerheads. Data from The NPD Group’s new Checkout Tracking…
Athleisure Trend Helps Skechers Pull Ahead of Adidas in US Sneaker Race
According to global information provider The NPD Group, Skechers edged out Adidas as the Number 2 athletic…
Soccer Footwear and Apparel Enjoy Double-Digit US Growth
Though not as popular a spectator sport as baseball or football in the U.S. , soccer is becoming increasingly…
Report: Consumers Need to Be Schooled About Smart Fabrics
The interest in smart fabric technology is shared by male and female consumers across multiple generations…
Consumer Awareness of Smart Fabrics Remains Low
Although consumer awareness of smart fabric garments available in today's market remains low, interest in the…
Smaller Markets Drive Apparel Sales Online and In-Store
As fashion sellers born online continue to set up shop offline, the retail industry is abuzz with the renewed…
NPD: Regional Markets Showing Most Apparel Growth
New York and Los Angeles are the largest U.S. markets for apparel sales — accounting for 8 and 5 percent of…
Lifetherapy Capitalizes on a Consumer’s State of Mind
Brands such as Lifetherapy find a welcome mat at the growing number of apothecary shops and boutique apparel…
Activewear Is Poised for Another Banner Year
Driven by health and wellness trends as well as a huge demand for athleisure looks that combine easy style…
The Skinny on Men’s Underwear
As men's jeans slim down, so too are their underwear preferences. The NPD Group reported that boxer briefs…
Athletic Footwear Sales Reach $3 Billion During Late Back-to-School Shopping Season
Consumers' love for sport and the outdoors is boding well for athletic and outdoor footwear brands. The NPD…