sustainable denim
Triarchy and Josephine Skriver Share a Passion for Sustainable Denim
Triarchy tapped model Josephine Skriver to introduce a new range of jeans made with an exclusive sustainable…
Mavi Exec Reflects on Brand’s 30th Anniversary
Arkun Durmaz, president of Mavi North America, reflects on the lessons learned during the denim brand's first…
Stuntwoman Sarah Lezito Fronts G-Star Raw’s New Campaign
Hollywood stuntwoman Sarah Lezito pops wheelies and rocks skinny jeans in G-Star Raw's new campaign.
WWD Recommends
Good American Earns B Corporation Status
L.A.-based Good American announced its status as a B Corporation, marking its commitment to using its…
Star Fades International Uses Minerals, Rocks and Sand to Dye Denim
Star Fades International debuted "Natural Selection," capsule collection of 19 pieces designed with…
Editor’s Take: Can You Pass the Sustainable Information, Please?
Denim brands need to use trade shows as a platform to communicate their sustainability efforts in a clear and…
Outland Denim Spreads Positivity with ‘70s-Themed High Hopes Collection
Outland Denim launched a High Hopes capsule collection centered on sustainable denim and psychedelic…
Soko’s Lumia Provides Denim Fading Without the Hazardous Chemicals
Soko's Lumia is a new advanced process that achieves similar denim fading effects as potassium permanganate…
Video: Behind the Scenes at Saitex USA
Saitex USA is ramping up production, and giving denim brands a more eco-conscious option for producing jeans.
Isko Expands 2022 Fabric Collection with Youthful Additions
Isko's expanding its 2022 fabric collection to include more colors and technical features while remaining…
Rivet 50 Radio: Alberto de Conti
Alberto de Conti discussed Hub 1922's latest innovations launched during Covid-19 that will have a lasting…
Yeezy, Sustainable Denim and Home Decor Have This One Thing in Common
Gap Inc. CEO Sonia Syngal shares how working with Kanye West's Yeezy team is motivating the entire company.
Rivet 50 Radio: Robert McMillan
Robert McMillan of Dearborn Denim discusses the appeal of Made in America denim, and how it makes for a more…
Will Looser Fits Unlock More Opportunities for Sustainable Denim?
Experts discuss how the shift away from skinny jeans and toward looser fits may open new opportunities for…
Rivet 50 Radio: Tony Tonnaer
Kings of Indigo's Tony Tonnaer discusses how his sustainable foundation helped him navigate the pandemic.