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FutureStitch’s New NSFW Sock Brand Aims to Liven Up Quarantine

Revolutionary knitwear manufacturer FutureStitch is attempting to bring some levity to a season defined by…

Hanesbrands Taps Walmart’s Stephen Bratspies as New CEO

Bratspies will begin his tenure at the helm of the innerwear brand this August.

Gildan Activewear’s Earnings Miss Points to Bigger Trends

Most people shop for activewear in stores.

HanesBrands CEO Gerald W. Evans Set to Retire Next Year

The innerwear and activewear company has begun its search for his successor.

United Legwear Helps Extended Sizing Sock Brand Broaden its Reach

Started by twin brothers Mike & Dan Friedman, Tall Order makes fashionable, comfortable socks for men in…

Linda Ramone Shares Her Johnny Ramone Love Story With Happy Socks

The collaboration is out today.

Luxury Growing Place in the Ath-leisure Ecosystem

Athletes and amateurs alike can now choose from $1,000 yoga pants. So, what's next?

Digital Retailers Are Taking Their Relationship With Consumers Off-line

More and more e-commerce shops are opening up stores IRL. Here's why.

How CEO Jeff Kearl Did His Homework Before Starting Stance

"I don't want to know if you went to Stanford or a community college," said the cofounder of the sock…

Dwyane Wade First Pkwy Lifestyle Sock Line to be Sold at Target

The former basketball player has had a partnership with Stance since 2013.

Jockey International Introduces Victoria Arlen Design Collaboration

The celebrity-design collaboration — Jockey's first — is an attempt to reach Gen Z shoppers.

Life’s a Beach: ‘Baywatch’ Lifeguards Inspire New Pantone Red

Thirty years after "Baywatch" first aired on TV, the Pantone Color Institute and Fremantle have teamed up to…

L’eggs Celebrates 50 Years Supporting Women

The pantyhose brand continues to evolve with fashion.

Allbirds Heads Into Apparel With Eco-Friendly Socks

Allbirds has launched a line of socks, designed to "pair perfectly" with its lace-ups and slip-ons.

Allbirds Expanding Into Socks

They will be made with a newly created proprietary sustainable material.