PSFK
Four Ways Retailers Can Stay Human and Deliver Memorable Moments
Retailers must become service providers to differentiate experiences, according to Suzy Ross, founder of the…
Sustainability Could Push ‘Virtual Fashion’ Market to $150 Billion
In the COVID-19 era, digital-only fashion may benefit work-from-home designers and developers as well as…
Amid Retail Lockdown, DTC Brands Use Personalization and Virtual Consults to Engage
Amid a global pandemic, the tactics used by these scrappy startups have revolutionized the consumer…
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Why Flexibility is the Key to the Store of the Future’s Success
With BOPIS surging 208 percent between April 1 and April 20 compared with a year ago, fulfillment is no…
Don’t Scare Shoppers Away: Store Safety Comes First, but Tone is Everything
In a panel at PSFK's Future of Retail event, experts discussed how retailers can evoke trust and confidence…
Fashion Urged to Diversify its Appeal Using ‘Metrics and Modeling’
Designer Aurora James' viral 15 Percent Pledge calls on retailers to devote that portion of their shelf space…
Investing in Diversity Can Deliver Bottom-Line Benefits, Experts Say
Recent events have underscored the need for concrete, industry-wide change that starts within corporate…
Those Pesky Kids Are Showing Up—and They Want Sustainable Clothes
Millennials and Gen Zers are said to have a "social first" mindset, caring about how something is made and…
How Pinterest Fuels Desire as Retail Pivots to an Agile Future
Pinterest is leading the shift toward visual search as firms serving the retail industry help merchants be…
Why Former eBay Retail Innovation Head Says Kiosks Hold “Great Opportunity” for Stores
Healey Cypher, who counted Ralph Lauren as a fan of his former startup Oak Labs, thinks retail will take a…
PSFK Reveals Why Your Store Staff Should be Texting
Because if their thumbs ain't flyin', your customers ain't buyin.'
At PSFK, Instagram is the New QVC, Kanye’s Model of Success and Redefining Luxury
Assembled Brands CEO Adam Pritzker shared his wide-ranging views on the new definition of luxury and what…
10 Ways to Deliver a Modern Shopping Experience
The three most vital concepts for retail today are: experience, experience and experience. Though there’s…
10 Ways to Translate Today’s Retail Trends Into Action
There has been much talk about experience superseding product in terms of importance in the modern-day store…
Experts Reveal 2014 Retail Trends at NRF
With all the talk about big data, omnichannel and tech innovations commanding the conversation at this year’s…
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