Olaplex
Henkel Will Acquire Olaplex in $1.4 Billion Deal
The German group looks to further expand hair care as a core category.
EXCLUSIVE: Olaplex Updates Hero With No.3Plus Launch
The new formula, replacing the original No.3, focuses on immediate payoff as well as ease of use.
Should Henkel Buy Olaplex?
The jury is out.
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Olaplex Q3 Sales Dip 3.8%, Surpass Forecasts; CEO Highlights Progress on Transformation Goals
"We're making nice progress against our transformation goals," said Amanda Baldwin, Olaplex's CEO since 2023.
EXCLUSIVE: With Scalp Product and Refreshed Branding, Olaplex Turns the Page
The product launch — and ensuing rebranding — ladder up to chief executive officer Amanda Baldwin's strategic…
Olaplex Misses Wall Street Sales Forecast, Lowers Annual Guidance
Investments in marketing have not yet led to an increase in demand.
Olaplex’s Former CEO Heads to Performance Beauty Group
JuE Wong has taken the top job at Performance Beauty Group, effective immediately.
Olaplex Revenue Drops 4.8 Percent in Q2
There were some bright spots in speciality retail, while sales rose in the U.S.
EXCLUSIVE: Olaplex’s Biggest Innovation in 10 Years Is for Curly Hair
Olaplex is iterating its new Bond Shaping Technology in both an in-salon treatment and a retail product.
Olaplex’s New CEO Makes Changes to Her C-suite
Catherine Dunleavy will join as chief operating officer and chief financial officer and Katie Gohman has been…
Olaplex’s Sales Dropped 13.1 Percent in Q1
The hair care company saw sales decline across channels.
Olaplex Saw Sales Slip 35% in 2023, Despite Making Most of the Year’s Bestselling Prestige Hair Products
The hair care brand said it expects sales to be slightly down to flat for 2024.
Olaplex Sales Drop 30 Percent in Q3
The company has also narrowed its guidance to $450 million to $460 million in net sales for the fiscal year.
Olaplex Hits Back Against Dupe Culture With New Campaign
Olaplex CEO JuE Wong had previously told WWD that misinformation and market competition negatively impacted…
Assessing the Case for a Beauty IPO
Analysts said other beauty companies will be watching Oddity's progress on the public markets closely.