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Mavi

Rivet x Project Awards: The Winner’s Circle

Though covered with face masks, representatives from the companies awarded with a Rivet x Project Award this…

Mavi is Bringing Back This T-Shirt to Save the Turtles

For the eighth consecutive year, Mavi is supporting endangered sea turtles in the Mediterranean through a…

Pride Month Fashion Falls Short Without Authenticity and Allyship

Pride is becoming an important month on the calendar for apparel brands that want to express their inclusive…

Montreal Artist Upgrades Mavi’s Montreal Showroom

Denim brand Mavi tapped artist Rose Cantin to paint a mural in its Montreal showroom to celebrate its 30th…

Denim Minds Under 30: Hilal Öz

Hilal Öz, a young designer at Mavi, explains how she's focusing on making the denim industry more…

Denim Executives Map Out What’s Next for the Industry

Unprecedented times are driving brand and mill executives to recalibrate their outlook for the denim industry.

How to Wear Denim This Summer Without Putting on Jeans

Keep cool this summer with denim accessories like bucket hats, scrunchies, sandals and face masks.

Mavi Doubles Down on Comfort and Sustainability for Fall

Mavi's Fall/Winter 20-21 collection features new fits and sustainable fabrics developed exclusively for the…

Mavi’s New Face Masks Help Support Families Affected by Homelessness

Denim brand Mavi debuted a line of face masks benefitting Homes for the Homeless, a New York-based non-profit…

This Mavi T-Shirt Helps Save Endangered Sea Turtles

Each year, Mavi designs and sells exclusive T-shirts to support Ecological Research Society's efforts to…

Denim Brands Are In a Holding Pattern as Coronavirus Forces Retailers to Close

Denim brands explain their strategies for maintaining business as the coronavirus forces retailers and…

Mavi Saw Net Profits Jump 33 Percent Last Year

Sixty-five percent of the Turkish denim brand's 1.2 million new customers fall into the under-35 millennial…

Women’s Denim Brands Share Creative Stories and Concepts at Coterie

At Coterie in New York City, women's denim brands showed strong concepts for Fall/Winter 20-21, including…

At Coterie, Denim Made with Recycled Fibers Is the New Normal

Leading denim brands like DL1961, Closed and Mavi are ramping up their use of recycled cotton and recycled…

Why Mom Jeans Are Universally Loved by Women

Mom jeans, the high-waisted, relaxed-fit jean linked to practical suburbia style, is a favored fit by cool…