Loungewear
Pepsi Recruits Dapper Dan for NFL-Themed Drop During NYFW
"Fashion and football have never come together like this before," the Harlem couturier said of his collection…
Fabletics Has a New Category Under its Belt
Expanding into a new category is a tried-and-true move for companies looking to enter the public markets.
Playboy Makes a Play for Lingerie With Aussie Acquisition
Consumers buying into Hugh Hefner's provocative Playboy Bunny aesthetic now have new fashion and lifestyle…
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Lounge Versus Active: Search Data Shows What Consumers Want to Wear
A new report spotlights where retailers should consider investing to meet consumers' changing appetites.
Zara Collabs with Fruit of the Loom on Spring-Ready Lounge Collection
Zara's latest collaboration plays on a feeling of nostalgia for a classic American brand.
The Lyst Index Q1 2021 Shows Signs of Life After Loungewear
While the types of products that consumers searched for in Q1 evolved, a roster of luxury power players…
Mother Denim Steps Into Elevated Loungewear
Mother Denim ventures into at-home fashion with Move It, a line of elevated loungewear basics.
Tommy Jeans Readies for Earth Day with New Recycled Cotton Tie-Dye Collection
Sustainable and comfortable, Tommy Jeans' new genderless "Luv the World" collection is brimming with tie-dye…
Denim: The Fashion Industry’s Comeback Kid
Denim is making up ground lost to loungewear while the fondness for nostalgia continues unabated, according…
Closed Targets At-Home Consumers with 24/7 Loungewear Collection
German denim brand Closed is launching a unisex loungewear collection of hoodies, tees and sweatpants called…
Loose Denim and Bold Occasionwear on Full Display for Fall 2021
Edited data shows an uptick in relaxed tailoring, bold occasionwear and relaxed denim silhouettes for Fall…
The Loungewear Boom Isn’t Over Yet, New Report Says
The loungewear category may be crowded, but consistent sell outs, Edited stated, are signals that the…
Citizens of Humanity Gets Serious About Elevated Loungewear
Citizens of Humanity is the latest denim brand to expand into loungewear in response to post-pandemic comfort…
The Jegging Jinx: Denim’s Stretchy Knit Cousin Continues to Evolve
Love them or hate them, denim brands are revisiting jeggings as a comfy counterpart to loungewear.
7 Fall/Winter 21-22 Fashion Week Trends with Commercial Appeal
Edited unpacked Fall/Winter 21-22 collections to identify the silhouettes, colors, prints and details with…