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Victoria’s Secret Has a New Owner; Wexner to Exit

L Brands has sold 55 percent of the beleaguered retailer to Sycamore Partners.

Going Commando in Denim

The intimates brand is also updating its assortment of bralettes, gym-to-swim pieces, leggings and more.

EXCLUSIVE: Former Victoria’s Secret, Lululemon Exec Creates MINDD Bras

The collection is for D+ consumers.

Soma’s In-store Experience

Smart bras, personalized fit specialists and the ability to touch and feel products make shopping for bras in…

Femmy Awards Honor Excellence in Intimates Apparel Industry

This year's gala included dinner, dancing and a surprise appearance by Cyndi Lauper at Manhattan's Cipriani…

Girls Still Just Want to Have Fun — Even in Victoria’s Secret

Cyndi Lauper defends the struggling brand as an affordable lingerie option.

Lingerie Start-up Cuup Receives $11 Million in Funding

The brand's video conference fittings are helping to secure repeat customers.

Aerie’s Jennifer Foyle Named LIM College Commencement Speaker

Foyle, along with Diane von Furstenberg, will also receive degrees.

EXCLUSIVE: Atlanta de Cadenet Taylor and Morgan Lane Debut New Collection

The lingerie and sleepwear pieces will be available starting on Valentine's Day.

Victoria’s Secret Flirts With Potential New Suitors

Parent company L Brands is in talks to sell the lingerie brand.

Intimates Brand La Senza, Once Owned By Victoria’s Secret Parent Company L Brands, May Be Headed for Bankruptcy

The lingerie brand, which L Brands sold only a year ago, owes nearly $42 million.

Body-Positivity, Green and the Return of Sexy at SIL

While inclusivity and sustainability remained front and center, players at the Salon de la Lingerie are…

Aerie Welcomes New AerieReal Role Models With Festive, Instagram-friendly Dinner

Positive, feel-good affirmations filled The Blond in New York, along with the 13 AerieReal role models.

Victoria’s Secret Is Getting Into Shapewear

The lingerie giant's comeback plans continue.

EXCLUSIVE: Meet The New AerieReal Role Models

The list includes Lana Condor, Ali Stroker, Keiana Cavé, Hari Nef, Tiff McFierce, Beanie Feldstein, Dre…