heritage brands
Devil-Dog Dungarees Expands Into Women’s Denim
The women's collection is anchored by a high-rise straight jean.
Benetton Revives ’70s Denim Brand Jean’s West
Jeans and Western graphics are reimagined for 2026.
From Blacksmith to Denim Designer: How Iron Shop Provisions Is Reviving Heritage Workwear Style
Founder Josh Guillory recently launched a small batch men's brand called A New Medium.
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Guess Inc.’s Nicolai Marciano on Balancing Heritage and Sustainability
The chief new business development officer is behind the launch of Guess Jeans.
Heritage Brand Marithé + François Girbaud Is Taking Appointments
The French denim label is making a comeback with a unique retail concept.
Heritage Brand Filson Debuts First Jeans Collection
Filson is continuing its 123-year tradition of fashion manufactured in the U.S. with a collection of three…
Will Fashion Consumers Play It Safe This Fall with Heritage Prints and Brands?
New data by global fashion search platform Lyst indicates that consumers are beginning to get into an…
Guess U.S.A.’s Next ‘Archive Drop’ Features Collegiate-Inspired Styles
Guess U.S.A., the premium division of Guess, is getting into the back-to-school spirit with a new unisex…
PVH Lays Off 12% of Staff, Will Close All Heritage Brands Stores by 2021
The job cuts and store closures come after PVH saw first-quarter net losses of $1.1 billion alongside a 43…
Are Heritage Brands the New Millennial Baby Blanket?
In a world of unpredictability powered by technology and social media, millennials are turning to heritage…
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