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Fanatics

Fanatics Expands Deal With NFL, Will Operate Retail for Draft, Super Bowl, More

The deal will kick off in Pittsburgh on Thursday when the 2026 NFL Draft begins.

EXCLUSIVE: Fanatics, Nike Back Binding Agreement to Fight Workplace Sexual Violence in Indonesia

The Central Java Agreement for Gender Justice, a first in Southeast Asia, will create safer, union-overseen…

Fanatics Slashes Another 100 Jobs; Amazon Vendor Cuts Roles After Contract Loss

Daifuku filed WARN notices stating it will axe more than 400 roles across the U.S.; meanwhile, Fanatics is…

Layoffs at Fanatics, Locus Robotics Reflect New Warehouse Realities

The online sports apparel retailer will begin its 218 layoffs April 1 as it winds down operations at its…

Shuffle Board: New Tommy John, Bloomingdale’s CEOs, Nordstrom Exec Shake-up

Creative director Sarah Burton is leaving Alexander McQueen, Rocky Brands' finance chief resigned and Session…

Retail Tech: Wayfair Debuts Decorify, Fanatics Launches Live Commerce App

Lacoste has debuted a summer-themed virtual store with Emperia, while last-mile delivery company Frayt…

Fanatics Valued at $31 Billion

The sports merchandising empire raised $700 million to develop new verticals and go after mergers and…

Shuffle Board: New BB&B CEO, Children’s Place Taps CFO, HR Heads Named at Fanatics, Aii

Bed Bath & Beyond appointed Sue Gove as president and CEO, while Crowley promoted Meaghan Atkinson to VP of…

Retail Tech: Centric x Alvanon, Fanatics x Roadie, Mojix x Google Cloud

Square launched its first integration with Afterpay in Canada, while CBX partnered with testing and…

Foot Locker CEO Dick Johnson Retiring

Incoming CEO Mary Dillon of Ulta has strengths in digital and off-mall that align with the Fanatics partner's…

Nike Expands Fanatics Partnership in ‘Strategic Shift’ in NCAA Apparel

Fanatics said it will begin manufacturing fan apparel and headwear for a "select group" of schools starting…

Delta Apparel Launches New On-Demand Digital Solution With Fanatics

In collaboration with Fanatics Delta's DTG2Go has installed the new technology in four of its existing…

Shuffle Board: New Champion SVP, Wayfair Board Adds Pinterest Exec, Target Elects 2 Directors

Plus, a new hire illustrates Fanatics' ambitions for music merch and Triangle Home Fashions created four new…

Fanatics Brands Gets Fair Labor Association Accreditation

Accreditation by FLA recognizes that Fanatics Brands has systems to identify and remediate unfair labor…

Why Amazon-NFL Apparel Partnership Means a Big Win for This Brand

If Amazon has a retail playbook, marrying content with commerce would probably be Chapter One.