Consumer Behavior
Gen Z Dads Are Looking to TikTok for Product Recommendations
Gen Z's generation is rewriting the rules of what it means to be a parent, often taking a highly…
What’s Really Behind the Fast Fashion Versus Luxury Purchase Divide?
New consumer data from Radial shares insights behind the motivations for luxury versus fast-fashion purchases.
Most Americans Believe Political Merch Impacts Election Results, Survey Reveals
New data from EverythingBranded finds that more than a third of Americans plan to buy merchandise for the…
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Consumers Feel Stuck — and the Implications for Retail Are Huge
How the election, the economy and the world have left shoppers in a state of stasis.
Interest-free Credit Card Installments Drive Higher Consumer Spending
New research indicates that using credit cards for interest-free payment installments results in higher…
Younger Americans Are Set to Have a Summer of Fun, No Matter the Financial Costs
Gen Z and Millennial consumers are taking on debt and spending their savings to travel this summer and attend…
TikTok’s Hold on Consumers Continues to Grow
Research from Disqo finds brands are planning to keep advertising citing important consumer connections.
Weight Loss Drugs Are Poised to Cost New York City Retail, According to Study
Research from Impact Analytics reveals size small for women is now the most popular size on Manhattan's Upper…
Rising Costs Drive Surge in Online Coupon Use Among U.S. Shoppers
A new study by SimplyCodes shows that more than 60 percent of Americans actively seek and use promotional…
Salesforce: Platforms Like Shein and Temu Could Grab 21 Percent of Holiday Spending
In its holiday 2024 projections, Salesforce predicts retailers will deal with middle-mile frustrations while…
Research Reveals Ways to Improve Overseas E-commerce
DHgate Group partners with HKU to unveil a white paper on enhancing cross-border e-commerce loyalty and…
Michael Kors Is Mastercard’s First AI-powered Shopping Assistant Retail Partner
The iconic New York-based brand is a retail partner with Mastercard company Dynamic Yield to give its…
Planning Summer Getaways to Music Festivals, Millennial and Gen Z Women Reveal Top Three Reasons to Shop and Spend This Summer
Consumer behavior survey data from Amex finds young consumers are planning shopping trips around certain…
Study Finds That Consumers See Generative AI as an Enhancement to Their Shopping Experience
A new study by Coveo found that shoppers value generative AI and continue to have high expectations in their…
What Shoppers Expect in a Retail Experience
Nikki Baird of Aptos discusses the dynamics behind recent retail performances and the impact of technology on…