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Coachella

The Victoria’s Secret Angels Share Their Coachella Game Plans

Stella Maxwell plans to put her angel wings to good use — by crowdsurfing.

10 Emerging Acts to See This Weekend at Coachella

Featuring Jorja Smith, Kali Uchis, Skip Marley and more.

Coachella 2018: ‘Activation’ Fest for Fashion, Beauty, Tech Brands

Once again, myriad brands in the style space have created campaigns and events for festival season, which…

Black Friday, Back-to-School…Coachella?

The Coachella Valley Music and Arts Festival has become a boon to retailers who know how to stock up…

Target Jumps Into Festival Fray for Hunter

Mass retailer takes marketing to new heights with a festival for 5,000 to celebrate its latest partnership.

Dior to Descend on California Desert for Sauvage Party Pre-Coachella

The house will take over Pioneertown Motel near Joshua Tree National Park to fete its new Dior Sauvage Eau de…

Beyoncé, Eminem and The Weeknd to Headline Coachella 2018

Additional performers include SZA, Haim, Odesza, Tyler, the Creator, Portugal. The Man and Kygo.

Coachella Festival Settles With Urban Outfitters Over Name Use

The popular festival took issue with Urban's use of "Coachella" to describe certain pieces of apparel.

Zalando’s Second Bread & Butter Explores Consumer Direct Marketing Strategies

Zalando's consumer-oriented Bread & Butter show explores direct on- and off-line consumer communication…

Urban Outfitters Wants Out of Coachella Trademark Fight

The retailer said it's not tied closely enough to subsidiary Free People for the music festival to accuse…

Quay Eyewear Taps Kylie Jenner for New Sunglass Collaboration

The Australian brand has tapped the youngest member of the Kardashian-Jenner clan for a new sunglass style…

Going Dutch: Musician Martin Garrix on Justin Bieber, Virgil Abloh and Growing Up Fast

The 21-year-old electronic musician is set to release his latest single, "There for You," this week.

Trendalytics and Beautycon Report on the Changing Retail Landscape

"The Revolution of Beauty Retail" report precedes this weekend's Beautycon Festival in New York.

Researchers: Use Coachella, Burning Man to Test New Concepts

The most recent Trendalytics report examined social action trends at Coachella.

EXCLUSIVE: Rachel Goodwin Explains Banks’ Makeup Looks at Coachella Weekend Two

The celebrity makeup artist, known for prettying Emma Stone, Brie Larson and Alicia Vikander, created a…