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BrandZ

Amazon, Chain Stores Crowned Victors of Coronavirus-Ravaged Retail

While store shutdowns have caused panic, brands and retailers have made meaningful inroads with consumers…

How Amazon’s $315.5B Brand Value Hinges on Merchant Success

Amazon is again the world's most valuable brand, leaving Alibaba and Walmart in the dust, according to a…

BrandZ Names 2019’s Top European Apparel Brands

Newly-released reporting from market research firm Brand Z highlighted Europe's top-selling apparel brands.

Go East, Young Brand: What China Can Teach Us About the Future of Brands and Commerce

The Brandz Top 100 Most Valuable Global Brands 2018 report shows how influential China is and will be to the…

The World’s Most Valuable Apparel Brands Show Athleisure’s Staying Power

Adidas closes in on top-performing Nike, and comfort- or athletic-focused brands overtake the Top 10 BrandZ…

Technology Drives Value in Ranking of Top 100 Most Valuable Brands

Technology continues to rule and fuel the top ranked companies this year, and it plays a major part in…

This Brand Beat Zara for World’s Most Valuable Apparel Retailer

Move over Hugo Boss and Tommy Hilfiger; there are new, more valuable apparel brands in town.

Consumer Confidence Still High in China; Brand Value Grows 13%

China's economic conditions look bleak in comparison to the country's glory years of growth, but consumers…

Alibaba Now World’s Most Valuable Retail Brand

Today's most valuable retail brands come sans physical stores, and e-commerce kings like China's Alibaba are…

Chinese Windowshop at Home, Buy Luxe Goods Overseas

Western luxury brands may have cornered the market for copious consumption and status in China for the past…

BrandZ Reveals 100 Most Valuable Global Brands

Apparel topped the ninth annual BrandZ Top 100 Most Valuable Global Brands report by Millward Brown Optimor…