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Birkenstock

Retail Tech Roundup: M&S Teams With First Insight and Optitex; Zozo Launches Zozosuit 2

Birkenstock deployed Centric PLM, Bambuser launched its Live Video Shopping app for Shopify merchants and…

FN to Honor Cardi B, Fenty and More at the First Virtual FNAAs

A star-studded slate of winners is set for the first virtual rendition of the 34-year-old awards event.

Exclusive: Concepts’ Tarek Hassan Gets Real About Retail Expansion, His Humble Beginnings & Catering to the Female Consumer

The veteran retailer makes his biggest statement yet with the opening of a new Boston flagship today.

10 Little-Known Facts About the Birkenstock Arizona Sandal

Get all the insider details about the classic comfort sandal.

How Birkenstock Managed to Make 2020 One of Its Best Years Yet

CEO Oliver Reichert reveals how the brand has navigated through the pandemic.

Rick Owens Is Still Digging Comfy Sandals

While practically synonymous with monster boots, the designer has extended his collaboration with Birkenstock.

Face Masks, Genderless Sandals Among the Most-Coveted Items in Q2

Birkenstock sandals, face masks, sneakers and feminine frocks drove online searches and social media mentions…

The World Is Flat: CSM Design Students Refashion Birkenstock Sandals

Designs by four Central Saint Martins MA student designs will be produced and sold by Birkenstock starting in…

Lyst Data Shows Consumers’ Thirst for Summer and Fashion

Lyst data shows that global shoppers are seeking ways to update their homebody look with items like shorts…

More People Are Searching for Birkenstock Than Ever Before — Here’s Why

Birkenstock is seizing the COVID-19 crisis to generate business.

Fresh Product — Not Playing it Safe — Is How Shoe Brands Will Boost Spring ’21 Sales

Despite a tough spring '20, comfort brands are moving into next season with full collections.

Functional Footwear Ruled Outdoor Retailer’s Winter Market

The great outdoors is calling, and consumers need to strap into footwear ready for whatever nature throws…

Camp and Internet-Born Gen Z Subcultures Top Google’s 2019 Fashion Search Trends

U.S. Google search results reveal queries into in Japanese subcultures, digital fashion and how Gen Z-centric…

Outdoor Footwear Looks to Shed Weight with Light-as-air Foams

A boom in activities like hiking, trail running and urban exploring has led to an explosion at retail, but…

Birkenstock Opens Second US Store, This Time in California’s Hip Venice Beach

Birkenstock has launched its second company-owned store in Venice Beach, Calif.