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Beauty Products

Smith & Cult Enlarges With Eye Products

The Luxury Brand Partners-owned nail polish brand is introducing mascara, eyeliners and eye shadows for the…

Blossom Atelier Takes Root in Santa Monica

Hairstylist and makeup artist Jamie Leonard has set up shop.

Blinkbar Expands in California With New York Up Next

The eyelash extension concept is opening in New York next year on a course to expand to 55 to 60 locations…

NYX Announces Six Finalists for the Annual FACE Awards

Alexa Poletti, Brianna Fox, Haley Wight, Laura Sanchez, Fernanda Machado and Kristi McKee have made it to the…

Joanna Vargas Branches Out to the West Coast

The new location will be followed by a downtown Manhattan spa before Joanna Vargas extends to another city.

ModiFace Launches Live Scan to Enable Instant Makeup Swaps

By the end of the year, five brands are expected to adopt the technology that allows users to virtually try…

Digital Beauty Start-up Memebox Reels in $65.95 Million

The company is on track to ring up $150 million in revenues over the next 12 months, a 280 percent jump from…

Britney Spears’ Perfumes Enter Her Mobile Game

The partnership with the singer's scent licensee Elizabeth Arden marks game developer Glu Mobile's first…

Oil Boom at Dermalogica: Skin-Care Brand Launches Phyto Replenish Oil

The brand expects the product that helps overcome oil phobia in the American skin-care market to be its…

Agent Nateur and Shiva Rose Partner on Deodorant

The longtime friends and collaborators are adamant about getting women to use non-toxic personal care…

Moon Juice Moves Onto Melrose Place and Into Beauty Departments

Moon Juice is launching its products at Saks Fifth Avenue in September and is planning to open a New York…

Earth Tu Face Founders Rocket Into a More Affordable Orbit With Cosmos

The diffusion line is launching at Urban Outfitters in September before anticipated mass-market expansion…

Supergoop’s Executive Ranks Swell

The prestige sun-protection brand has named a new president, vice president of operations and vice president…

Beauty Brands Flock to Visual Shopping App Project September

Beauty brands are embracing the content-meets-commerce app that segues users from perusing photos to…

House of Lashes Partners With Sephora on Limited-Edition Lash Styles

The collaboration for the Sephora Collection is the social media-fueled brand's first major push into retail.