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Ayr

AYR to Launch Menswear in September

J. Crew and Todd Snyder veteran Brice Pattison serves as creative director of the new men's collection.

Ayr to Open Permanent Flagship in SoHo Thursday

The location, at 199 Lafayette Street, had originally been a three-month pop-up and then a temporary lease…

Ayr Joins Abbot Kinney Retail Scene

The digital brand's first West Coast store is set to be open through April.

Ayr to Open Second Manhattan Location for Holiday Season

Ayr Uptown will carry a full assortment of denim, outerwear, sweaters and silk separates.

AYR Launches Extended Size Denim for Fall ’17

AYR launches extended size denim for Fall ’17. The new jean called “One Love Jean” is offered in sizes 14-22…

Straight from the Source

When apparel e-tailer Everyone launched in 2011, the site sought to reinvent retail by offering wardrobe…

Ayr to Open Summer Pop-up Shop Out East

This is the e-commerce brand's second-ever bricks-and-mortar store.

AYR Closes Fundraising With Investment From Dutch Fashion

AYR, the women’s home try-on brand that spun off from Bonobos earlier this year, has closed their Series A…

Dutch Fashion Takes Stake in Ayr

The move is part of the women's contemporary label's series A financing.

Ayr Spins Off from Bonobos, Closes First Round of Fundraising

Ayr, the denim-based womenswear brand incubated by Bonobos, closed its first round of fundraising after…

Ayr Spins Off From Bonobos, Raises Seed Round

Ayr made its first move as an independent entity and closed a seed round of funding from investors.

How Fitness is Changing Denim

Though it would have been hard to believe ten years ago, a wearable pedometer is the new hot accessory and…

Bonobos Appoints Sara Patterson First Chief People Officer

Bonobos Inc., owner of e-commerce brands Bonobos, AYR and Maide, appointed Sara Patterson chief people…

Jeans To Go: AYR Debuts Home Try-On

With the rising popularity of digital shopping, there are fewer and fewer reasons to actually go shopping…