American Eagle Outfitters
The Sydney Sweeney Campaign Is Touted as a Success by American Eagle Outfitters
CEO Jay Schottenstein said the fall season is off to a positive start fueled by "the success of recent…
The Sydney Sweeney Campaign Is Touted as a Success by American Eagle Outfitters
The brand's marketing chief said "'Sydney Sweeney Has Great Jeans' is not going anywhere."
Travis Kelce Teams With American Eagle on Co-branded Collection
The newly engaged NFL star served as creative director of the AE x Tru Kolors by Travis Kelce.
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Beyoncé vs. Sydney Sweeney: Are Jeans Getting Political?
Two new campaigns for American Eagle Outfitters and Levi's have stoked a cultural debate.
Sydney Sweeney’s American Eagle Campaign Attracts Trump and Knockoff Cries of 2009 Ads With One of Mick Jagger’s Daughters
American Eagle Outfitters' stock climbed 23.5 percent, closing at $13.28 per share Monday.
American Eagle Responds to the Sydney Sweeney Ad Backlash and Branding Experts Are Mixed
American Eagle Outfitters has faced a firestorm of controversy and global news coverage for its "Sydney…
Sydney Sweeney’s American Eagle Ads Sized Up by Crisis Specialists
The retailer's campaign with the "White Lotus" actress has led to some criticism online.
American Eagle Bets Big on Sydney Sweeney to Rev Up Fall Denim Sales
The actress will appear on the Exosphere of Sphere in Las Vegas, 3D billboards and in all print, video and…
American Eagle Outfitters Bets on Itself With Share Repurchases
The retailer's first-quarter results were in line with its profit warning from earlier in the month.
American Eagle Outfitters Bets on Itself With Share Repurchases
The retailer's first-quarter results were in line with its profit warning from earlier in the month.
American Eagle Outfitters Warns on Q1, Pulls Guidance for the Year
Price promotions and a $75 million write-down of inventory pushed the company to an adjusted operating loss.
American Eagle to Set Up Denim Deli Pop-up in Nashville
The retailer is bringing AE's signature denim to life in an interactive way March 21-22.
American Eagle Outfitters Boosts Q4 Profits, but Takes Cautious Stance to 2025
Jay Schottenstein said the first quarter was off to a "slower start," echoing what other retailers have…
EXCLUSIVE: Jay Schottenstein, Patrizio Di Marco Revive Pro-Keds Globally
The first drop of the rekindled American footwear brand will launch in early March.
For Some Fashion Firms, Will Holiday 2024 Be as Good as It Gets?
Fashion retailers provided holiday 2024 sales updates, but investors weren't impressed as they ponder a sales…