Advertising
Wal-Mart, Amazon Score Highest in Ad Effectiveness for August
The ABX Advertising Benchmark Index uses a consumer panel and includes 14 variables.
Spring Studios and Spring Place Plans to Host 33 Events and Shows During New York Fashion Week
After $20 million in renovations, Spring Studios and Spring Place is going all-out for New York Fashion Week.
Addition Elle to Launch “F* This” Campaign at New York Fashion Week
The campaign will feature plus size models including Ashley Graham, Candice Huffine, Barbie Ferreira, Tara…
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Twitter Lets Creators Make Money From Videos
The microblogging platform introduces a number of updates that encourage users to create and share more…
Carolina Herrera Amping Up Digital for New Fall Campaign
Carolina Herrera is going with Karlie Kloss and Lily Aldridge for her fall ad campaign.
The Shift to Video Advertising
As consumers "cut the cord" and turn to mobile devices and social platforms for media consumption, video…
Pinterest Takes to Video Advertising
Promoted Video on Pinterest is the latest update among mobile platforms that makes a play for video.
Talbots Taps Niki Taylor, Ubah Hassan and Mini Andén for Fall Ads
Talbots turns to photographer Peggy Sirota and stylist Sean Spellman for fall ads.
Adidas to Unveil Originals Store in SoHo, Open Design Studio in Brooklyn
Rappers Joey Bada$$, Kirk Knight, CJ Fly and Nyck Caution will talk about Adidas and perform Tuesday night to…
Steven Heller and Mirko Ilic Team Up for ‘Design Exposed’ Book and Exhibition
Design authorities Steven Heller and Mirko Ilic are accepting submissions for research for their new book and…
Scotch & Soda Unveils Its First Advertising Campaign
This campaign channels the Amsterdam-based label's bohemian aesthetic.
Facebook Fights Back Against Ad-Blocking
Facebook blocks ad-blockers from its desktop site and lets users customize ad preferences.
Twitter Tool Encourages Real-Time Sharing From Brands
With an expansion of its Moments feature, Twitter becomes the latest platform to encourage candid, live…
J.Lindeberg Taps Roster of Diverse Names for Fall Campaign
The brand has enlisted names including actor and designer Waris Ahuwalia, photographer Chris Colls, model…
Hulu’s Free TV Moves to Yahoo
Yahoo View will show full-length TV episodes and provide additional related content through Tumblr.