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Adidas Outdoor

How Adidas Terrex Has Forged Its Own Path by Connecting Athletic Culture With Nature

Carla Murphy, SVP and global GM of Adidas Outdoor, talks the brand's point of differentiation from others in…

Adidas Outdoor Brand Director Reveals the Strategy Behind the Reorg

The new management team at Adidas Outdoor was brought on to help streamline its many groups into a single…

Adidas Outdoors Introduces New MyShelter Collection With $230 Rain Jacket

The first piece from Adidas Outdoor's latest collection targeting "urban adventurers" is a $230 technical…

Athletic and Lifestyle Footwear in 2019: Trends, Challenges and Predictions

The global footwear market is projected to reach $371.8 billion by 2020, registering a CAGR of 5.5…

Adidas Outdoor Announces Finalists for 2017 Outdoor Inspiration Awards

For those who inspire us to hike that extra mile, Adidas Outdoors and Outdoor Retailer present their annual…

<b>Adidas Outdoor</b> Announces 7th Annual Outdoor Inspiration Awards

Adidas Outdoor has opened the nominations for their seventh annual Outdoor Inspiration Awards, a celebration…

Adidas Outdoor: Trail Running Pre-Orders for Spring ’17 Up 62%

Adidas Outdoor has found its stride in trail running footwear. The athletic-meets-outdoors brand reported…

Outdoor Highlights: Lightweight Designs for the <em>Trail and the City</em>

Folks are hitting the trails. That’s the message from footwear companies at the 2016 Outdoor Retailer Winter…

Watersports Get Versatile Water Shoes

The Outdoor Foundation and The Coleman Company, Inc. recently released a Special Report on Paddlesports