Bryan Timm has been promoted to president of Columbia Sportswear Co. in a realignment of the Portland, Ore.-based outerwear and sportswear firm’s management ranks.
Timm continues as chief operating officer, a post he’s held since 2008. Tim Boyle, who’d held the title of president, continues as chief executive officer of the firm.
Timm continues to oversee Columbia’s sourcing, supply chain and distribution operations and picks up responsibility for wholesale sales in North America and direct-to-consumer operations in North America and Europe. Management of the Carlsbad, Calif.-based Prana brand, acquired last year, and the Richmond, Calif.-based Mountain Hardwear brand, acquired in 2003, will report to him under the new structure.
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Timm previously served for seven years as Columbia’s chief financial officer before becoming chief operating officer more than six years ago. Boyle credited the firm’s new president with “spearheading our highly complex, multiyear [enterprise resource planning] implementation and business process transformation, which is enabling renewed growth and improving profitability.”
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In other changes, Mark Nenow, most recently vice president of global footwear merchandising and design, has been named president of the Sorel brand, and Joe Boyle has been appointed vice president of brand merchandising and design for the Columbia brand. He had been vice president of apparel merchandising for the company since 2013. Both assume new posts at the company and continue to report to Boyle.
Joe Boyle is Tim Boyle’s son.
“The Columbia and Sorel brands are our largest and fastest-growing brands today,” Tim Boyle said. “In recognition of this momentum and in order to better focus the company’s resources to pursue each brand’s potential, we are realigning our merchandising and design organization to create brand-specific, go-to-market teams for each brand.”
Last year, Columbia brand sales grew 23.9 percent to $1.75 billion, while the Sorel footwear brand expanded 29.1 percent to $166.2 million. Overall in 2014, the company’s net income increased 45.4 percent, to $137.2 million, while revenues were up 24.7 percent to $2.1 billion.
Columbia also promoted Peter Bragdon to executive vice president, chief administrative officer and general counsel and Tom Cusick to executive vice president of finance and cfo.