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Latest in Intimates

Puma Sets Celebrity Golf Line

Puma AG's latest venture into celebrity territory is the Luke Wilson and Johan Edfors Special Edition Golf…

Spanx Shouts Bra-llelujah With New Launch

Spanx is getting into the bra business with the launch of Bra-llelujah.

Action Sports Firms March Fashion-Forward

The action sports industry is trying to cater to an older, savvier customer who inhabits the void between…

Findings: PowerSox Launch… Mountain Merger…

PowerSox, a division of sock giant Gold Toe, is launching a line of specialty performance socks.

Runway Pop Fuels Spring Power

Legwear is having a spring awakening.

Revealing the Market

Lingerie vendors unveil new lines to new buyers at WWDMAGIC.

Kawakubo Teams With Speedo for Limited Edition Swim Style

Six months before the Summer Olympic Games, Speedo will unveil its fastest swimsuit ever today, Fastskin LZR…

Intimacy Expands Its Fit Philosophy

Susan Nethero, founder of Intimacy lingerie stores, was fussing about making sure the women milling around…

Deborah Marquit’s Fantasy Lingerie Land

A combination of lingerie in bright neon colors, an updated e-commerce Web site, a fairy tale-inspired…

Liz Sells Prana Brand

Management and Steelpoint Capital, a private equity firm, purchase active brand for $36.5 million plus…

Joining Forces

Vendors bring their best, as Lingerie Americas joins the MAGIC universe.

Eveden Launches Elomi for Full Figures

Eveden Ltd. is launching a new full-figure bra brand for spring called Elomi.

RESTORE’s Organic Mission

For the last 13 years, husband-and-wife team Anthony and Celeste Lilore have owned a business called…

Loeffler Randall Adds Swimwear

Loeffler Randall is dipping its toes into swimwear.

Fitness-Bound in 2008

The New Year brings another flock of resolution-happy patrons to the gym. During the holidays, activewear…