Susumu Ai
The Berlin-based brand, Susumu Ai, has a Japanese aesthetic and often uses traditional kimono fabrics.
The Berlin-based brand, Susumu Ai, has a Japanese aesthetic and often uses traditional kimono fabrics.
Susumu Ai was officially launched in late 2019.
The direct-to-consumer brand puts sustainabilty first.
The brand Susumu Ai put all ages on the Frankfurt runway.
At Frankfurt, Susumu Ai got media attention from as far away as Japan, where the designer was born.
The Japanese-German fusion brand considers itself “seasonless.”
Susumu Ai designer, Alisa Menkhaus, and her brother and business partner, Keiho Menkhaus
Thanks to the pandemic, the Neonyt trade fair for sustainable fashion was reduced to an installation.
Model wears Dawn, AA Gold and shoes by Timberland.
Around 50 sustainable brands were curated into different looks.
Model wears a puffer jacket by Sepideh Ahadi, a jacket by Jack Wolfskin x GmbH, Miomartha, Girlfriend Collective, with a bag by Deuter and shoes by Trippen.
A model at the Neonyt installation wears sustainable fashion by AA Gold, G-Star Raw and Girlfriend Collective, with a kimono by Natascha von Hirschhausen and skirt by Fade Out Label.
Models wear sustainable fashion including shoes and bags by Balenciaga from Nightboutique Archive, a rental service for vintage designer fashion in Berlin.
Events at Frankfurt Fashion Week were streamed on the event’s website, www.frankfurt.fashion.
Several panels at the Fashionsustain event were able to go ahead but with reduced numbers of attendees.
Fashion photography was seen around the city.
Frankfurt photographer Helmut Fricke (pictured) photographed runways in Milan, New York and Paris for the Frankfurter Allgemeine newspaper for years.
Pictures by Frankfurt photographer Helmut Fricke were on display around the city.
Baldessarini, a menswear brand that is part of the Ahlers group portfolio, filmed their runway show in a club and launched the video during Frankfurt Fashion Week.
The Baldessarini show was named “LA nights on Sunset Strip”.
Two pictures from the Albrecht Ollendiek show, from the label’s Instagram page. The show was held in the restaurant at Frankfurt’s historic opera house.