Luxury swimwear brand Vilebrequin releases its 50th Anniversary collection, a limited-edition men’s swimwear assortment consisting of 50 prints, each one representing a different year, starting with 1971, the year the Vilebrequin was founded.
A print from Vilebrequin’s limited-edition 50th Anniversary Collection.
The “1971” print, the inaugural print in Vilebrequin’s 50th Anniversary collection.
Details from Vilebrequin’s “1972” print, part of the brand’s limited-edition 50th Anniversary collection.
The “1973” print from Vilebrequin’s 50-year anniversary collection.
The “1975” print from Vilebrequin’s 50-year anniversary collection.
The “1979” print from Vilebrequin’s 50-year anniversary collection.
The “1981” print from Vilebrequin’s 50-year anniversary collection.
The “1985” print from Vilebrequin’s 50-year anniversary collection.
The “1988” print from Vilebrequin’s 50-year anniversary collection.
The “1989” print from Vilebrequin’s 50-year anniversary collection.
Fred Prysquel, a journalist and photographer, created Vilebrequin in 1971 after meeting (and wanting to impress) his future wife Yvette in Saint-Tropez, France.
A vintage Vilebrequin advertisement.
Luxury men’s and women’s brand Vilebrequin was established in 1971 as a men’s swimwear brand. Today, the brand includes ready-to-wear apparel, accessories and swimwear for men, women and children.
Vilebrequin, which started as a men’s swimwear brand, now makes women’s and children’s swimwear.
All 50 prints from Vilebrequin’s 50th Anniversary collection are available in the men’s swimwear category. But select prints will also be available for a limited time in other product categories, including women’s and children’s swimwear, ready-to-wear and accessories.
Roland Herlory, chief executive officer of Vilebrequin.