• A neon sign of the Fiorucci’s store in Milan.

    Fiorucci's store in Milan.
    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    A neon sign of the Fiorucci’s store in Milan.

  • Elio Fiorucci at his store in Milan’s San Babila.

    Elio Fiorucci at his store in Milan's San Babila.
    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    Elio Fiorucci at his store in Milan’s San Babila.

  • The “Angioletti” poster, realized in 1973 by Sauro Mainardi upon an idea of Italo Lupi.

    The "Angioletti" poster, realized in 1973 by Sauro Mainardi upon an idea of Italo Lupi.
    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    The “Angioletti” poster, realized in 1973 by Sauro Mainardi upon an idea of Italo Lupi.

  • A neon sign of the Fiorucci’s store in Milan.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    A neon sign of the Fiorucci’s store in Milan.

  • Fiorucci’s Pill Plane plastic bracelet created by Clino Castelli.

    Fiorucci's Pill Plane plastic bracelet created by Clino Castelli.
    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    Fiorucci’s Pill Plane plastic bracelet created by Clino Castelli.

  • The “action painting” event by Keith Haring at Fiorucci’s store in San Babila in 1983.

    The "action painting" event by Keith Haring at Fiorucci's store in San Babila in 1983.
    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    The “action painting” event by Keith Haring at Fiorucci’s store in San Babila in 1983.

  • The 1974 invite to the opening of the Fiorucci store in Via Torino in Milan, which included also a restaurant.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    The 1974 invite to the opening of the Fiorucci store in Via Torino in Milan, which included also a restaurant.

  • A WWD report on the opening of the Fiorucci store in New York, 1976.

    A WWD report about the opening of the Fiorucci store in New York, 1976.
    Image Credit: WWD Archive

    A WWD report on the opening of the Fiorucci store in New York, 1976.

  • The graphics Antonio Lopez created for the opening night of Studio 54 sponsored by Fiorucci.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    The graphics Antonio Lopez created for the opening night of Studio 54 sponsored by Fiorucci.

  • Donna Jordan and Pat Cleveland modeling for a live-action window concept at the Fiorucci store in New York.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    Donna Jordan and Pat Cleveland modeling for a live-action window concept at the Fiorucci store in New York.

  • An WWD report on a Fiorucci event in New York, 1986.

    Image Credit: WWD Archive

    An WWD report on a Fiorucci event in New York, 1986.

  • The staff of the Fiorucci store in New York, 1977.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    The staff of the Fiorucci store in New York, 1977.

  • A Fiorucci ad appeared on WWD in 1979.

    Image Credit: WWD Archive

    A Fiorucci ad appeared on WWD in 1979.

  • The invitation to the opening of the Fiorucci store in Chicago in 1979, which was housed in a former cinema.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    The invitation to the opening of the Fiorucci store in Chicago in 1979, which was housed in a former cinema.

  • Andy Warhol and Franco Marabelli at the Fiorucci store in New York in 1978.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    Andy Warhol and Franco Marabelli at the Fiorucci store in New York in 1978.

  • A Fiorucci poster by Massimo Giacon.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    A Fiorucci poster by Massimo Giacon.

  • The cover of the “Caro Elio” book by Rizzoli.

    Image Credit: "Caro Elio" by Rizzoli/Courtesy Photo

    A pair of transparent plastic jeans by Fiorucci is featured on the cover of “Caro Elio.” Published by Rizzoli and to be released in the U.S. in March, the tome was curated by Franco Marabelli with the help of Franca Soncini and Pier Paolo Pitacco to include over 100 testimonies, archival reports and unpublished images about Elio Fiorucci.

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