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    Image Credit: Illustration by Kemi Mai
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    Image Credit: Everett Collection

    In the first film in the 007 franchise, “Dr. No,”
    Bond, played by Sean Connery, skips off to Jamaica wearing a Rolex Submariner with a black face.

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    James Bond's Rolex Submariner with a black face from "Dr. No,
    Image Credit: Courtesy Photo

    James Bond’s Rolex Submariner with a black face from “Dr. No,” 1962.

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    Roger Moore’s Bond goes digital in “The Spy Who Loved Me”
    Image Credit: Everett Collection

    Roger Moore’s Bond goes digital in “The Spy Who Loved Me” with a Seiko quartz watch, which receives a ticker-tape message to report to headquarters — a precursor to text messages.

  • SEIKO 0674-5009 DK001 Quartz LC James Bond watch The Spy Who Lov

    Seiko quartz watch
    Image Credit: Dell Deaton

    Seiko quartz watch seen in “The Spy Who Loved Me,” 1977.

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    Pierce Brosnan
    Image Credit: Everett Collection

    Pierce Brosnan took over the role in 1995 with “Goldeneye,” wearing a quartz Omega Seamaster Professional, but switched to the automatic Seamaster Professional with a blue face for three subsequent films, including “The World Is Not Enough.”

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    The Omega Seamaster Professional.
    Image Credit: Courtesy Photo

    The Omega Seamaster Professional.

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    Daniel Craig
    Image Credit: Everett Collection

    Daniel Craig wore
    an Omega Seamaster Planet Ocean in titanium with a black face, though it’s available
    in a steel version with black dial and steel bracelet.

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    Omega Seamaster Planet Ocean in titanium
    Image Credit: Courtesy Photo

    Omega Seamaster Planet Ocean in titanium

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    Omega’s Seamaster “Spectre” model with a NATO strap

    Omega’s Seamaster “Spectre” model with a NATO strap is the latest collectible, retailing for $7,500 and engraved with a unique serial number and “Spectre” logo on the back.

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    Omega’s Seamaster “Spectre” model with a NATO strap
    Image Credit: Courtesy Photo

    Omega’s Seamaster “Spectre” model with a NATO strap

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