Questions Still Abound Over Multibrand Strategy

Tommy Hilfiger left is the latest to jump onto the conglomerate bandwagon through his deal last month to buy Karl Lagerfeld&#8217s label

Image Credit: WWD Staff

Tommy Hilfiger, left, is the latest to jump onto the conglomerate bandwagon through his deal last month to buy Karl Lagerfeld’s label.
Multibrand groups tend to rely on one cash cow to fund money-losing brands in their stables — such as Louis Vuitton at LVMH Moët Hennessy Louis Vuitton.

Image Credit: WWD Staff

Multibrand groups tend to rely on one cash cow to fund money-losing brands in their stables — such as Louis Vuitton at LVMH Moët Hennessy Louis Vuitton.
Cartier at Compagnie Financière Richemont.

Image Credit: WWD Staff

Cartier at Compagnie Financière Richemont.

Tommy Hilfiger left is the latest to jump onto the conglomerate bandwagon through his deal last month to buy Karl Lagerfeld&#8217s label