• Bangkok’s Mall Culture Includes More than Just Shopping

    Inside the Iconsiam complex.
    Image Credit: Misty White Sidell/WWD

    The entrance of Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Inside the Iconsiam mall in Bangkok, Thailand.
    Image Credit: Misty White Sidell/WWD

    The luxury quarter of Iconsiam’s shopping mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Traditional snacks for sale at the floating market inside Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The floating market inside Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Inside the floating market at Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Durian fruit for sale at the floating market inside Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Street food for sale at a simulated night market inside Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Traditional snacks for sale at the floating market inside Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The floating market inside Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The luxury quarter of Iconsiam’s shopping mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    A look at Iconcraft, where artisinal Thai goods are sold at Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Iconcraft at Iconsiam, which sells artisinal local crafts.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    A movie theater inside Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Banks at Iconsiam resemble high-end nail salons.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Inside the food hall of Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The free ferry which transports shoppers across the river to Iconsiam.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The ground level at Terminal 21, a travel-themed mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Escalator fixtures relay the travel theme at Terminal 21.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    A corridor of the “Tokyo” floor at Terminal 21, which has a womenswear focus.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Fixtures at Terminal 21 intended to relay a Tokyo theme to shoppers.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Fixtures at Terminal 21 intended to relay a Tokyo theme to shoppers.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Inside the menswear floor at Terminal 21, which is meant to resemble London.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The menswear floor of Terminal 21, which is meant to resemble London.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The Istanbul-theme floor at Terminal 21, which has a beauty focus.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The Istanbul-theme floor at Terminal 21, which has a beauty focus.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Terminal 21’s top floor is a food court intended to resemble San Francisco, complete with a replica of the Golden Gate Bridge.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Inside the crowded Platinum Shopping Mall.
    Image Credit: Misty White Sidell/WWD

    A crowded hallway of the Platinum Shopping Mall, where cheap fashion and accessories are sold at near-wholesale prices.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Fashions at the Platinum Shopping Mall are often displayed with a photo of a model wearing the garment to demonstrate its fit. Most of the mall’s stalls do not have fitting rooms.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Counterfeit Comme des Garçons Play for sale at the Platinum Shopping Mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Trendy fashions for sale at the Platinum Shopping Mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Earrings for sale at the Platinum Shopping Mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Trendy fashions for sale at the Platinum Shopping Mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Hats for sale at the Platinum Shopping Mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    A stall inside the Platinum Shopping Mall.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    The Open House bookstore at Central Embassy, where childcare services are on-site.
    Image Credit: Misty White Sidell/WWD

    The Open House bookstore at Central Embassy.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The supervised childcare area at the Open House bookstore at Central Embassy.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    A display of local crafts at the Siwilai store in Central Embassy.

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    The Siwilai store at Central Embassy

  • Bangkok’s Mall Culture Includes More than Just Shopping

    Image Credit: Misty White Sidell/WWD

    Inside the Eathai foodcourt at Central Embassy, where renowned street food dealers from around the country are invited to set up shop and grow their businesses.

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