• World Cup Fever to Heat Up Russian Retail

    The special Adidas shop at Tsum in Moscow for the World Cup
    Image Credit: Courtesy Photo

    The special Adidas shop at Tsum in Moscow for the World Cup

  • World Cup Fever to Heat Up Russian Retail

    A look from the Gosha Rubchinskiy X Adidas collection.
    Image Credit: Courtesy Photo

    A look from the Gosha Rubchinskiy X Adidas collection.

  • World Cup Fever to Heat Up Russian Retail

    A look from the Gosha Rubchinskiy X Adidas collection.
    Image Credit: Courtesy Photo

    A look from the Gosha Rubchinskiy X Adidas collection.

  • World Cup Fever to Heat Up Russian Retail

    Tsum's luxury football, which retails for about $1,500.
    Image Credit: Courtesy Photo

    Tsum’s luxury football, which retails for about $1,500.

  • World Cup Fever to Heat Up Russian Retail

    U Jewels silver and enamel ring, exclusive to Moscow retailer Aizel.
    Image Credit: Courtesy Photo

    U Jewels silver and enamel ring, exclusive to Moscow retailer Aizel.

  • World Cup Fever to Heat Up Russian Retail

    One of the KochŽ ÒcoutureÓ jerseys on sale in the Fanatic Feelings Market.

    One of the Koché “couture” jerseys on sale in the Fanatic Feelings Market. 

  • World Cup Fever to Heat Up Russian Retail

    One of the KochŽ ÒcoutureÓ jerseys on sale in the Fanatic Feelings Market.

    One of the Koché “couture” jerseys on sale in the Fanatic Feelings Market. 

  • World Cup Fever to Heat Up Russian Retail

    One of the Koché “couture” jerseys on sale in the Fanatic Feelings Market.

    One of the Koché “couture” jerseys on sale in the Fanatic Feelings Market. 

  • World Cup Fever to Heat Up Russian Retail

    A view of the “Fanatic Feelings – Fashion Plays Football” exhibition in Florence.
    Image Credit: Alessandro Ciampi

    A view of the “Fanatic Feelings – Fashion Plays Football” exhibition in Florence.

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