Fast Beauty: New Business Models Cause Industry-Wide Shift
Fast beauty brands are causing more established companies to rethink product development cycles.
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Image Credit: George Chinsee/WWD -
Fast Beauty: New Business Models Cause Industry-Wide Shift
Image Credit: George Chinsee/WWD Hax (pronounced “hacks”) focuses on trends, and sells kits of products meant to help the consumer create specific makeup looks.
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Fast Beauty: New Business Models Cause Industry-Wide Shift
Image Credit: George Chinsee/WWD Colourpop products.
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Fast Beauty: New Business Models Cause Industry-Wide Shift
Image Credit: George Chinsee/WWD Winky Lux can get beauty products to market in 45 days.
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Fast Beauty: New Business Models Cause Industry-Wide Shift
Image Credit: George Chinsee/WWD E.l.f. Beauty’s average time to market has decreased to 22 weeks.
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Fast Beauty: New Business Models Cause Industry-Wide Shift
Image Credit: George Chinsee/WWD Bod’s body lineup is meant to target specific concerns, like bloating.