Texas: Beauty’s New Epicenter
Phlur
Year founded: 2016
Category: Fragrance
City: Austin, Tex., founded and headquartered there
Hero product: Hanami, $85
Distribution:phlur.com
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Texas: Beauty’s New Epicenter
Supergoop
Year founded: 2010
Category: Sun care
City: Founded and headquartered in San Antonio, with an additional office in New York as of 2014.
Hero product: Everyday Sunscreen SPF 50, $10 to $48.
Distribution: Sephora, Nordstrom, Blue Mercury, Urban Outfitters, Birchbox and Supergoop.com -
Texas: Beauty’s New Epicenter
Beauty Bioscience
Year founded: 2016
Category: Skin care and devices
City: Founded and headquartered in Dallas
Hero product: RetinoSyn-45 Set, $200; GloPro GloPRO Microneedling Regeneration Tool, $199
Distribution: HSN, Neiman Marcus, Nordstrom and Bergdorf Goodman -
Texas: Beauty’s New Epicenter
Beauty Bioscience
Year founded: 2016
Category: Skin care and devices
City: Founded and headquartered in Dallas
Hero product: RetinoSyn-45 Set, $200; GloPro GloPRO Microneedling Regeneration Tool, $199
Distribution: HSN, Neiman Marcus, Nordstrom and Bergdorf Goodman -
Texas: Beauty’s New Epicenter
Drunk Elephant
Year founded: 2013
Category: Skin care
City: Founded and headquartered in Houston
Hero product: C-Firma Day Serum, $80
Distribution: Sephora and drunkelephant.com -
Texas: Beauty’s New Epicenter
Mary Kay
Year Founded: 1963
City: Founded and headquartered in Dallas
Hero product: Oil-Free Eye Makeup Remover, $15
Distribution: Independent beauty consultants and marykay.com -
Texas: Beauty’s New Epicenter
Renée Rouleau Skin Care
Year founded: 1992
Category: Skin care
City: Founded in Dallas, now headquartered in Austin, Tex.
Hero product: Anti Cyst Treatment, $45.50
Distribution: Reneerouleau.com and in the brand’s spas in Dallas and Plano, Tex. -
Texas: Beauty’s New Epicenter
SkinCeuticals
Year founded: 1994
Category: Skin care
City: Founded in Dallas, now headquartered in New York
Hero product: CE Ferulic, $165
Distribution: Select dermatologist offices and skinceuticals.com -
Texas: Beauty’s New Epicenter
Sunday Riley
Year founded: 2009
Category: Skin care
City: Founded and headquartered in Houston
Hero product: Good Genes All-in-One Lactic Acid Treatment, $158
Distribution: Sephora, Nordstrom, Net-a-porter, Space NK -
Texas: Beauty’s New Epicenter
Verb
Year founded: 2011
Category: Hair care
City: Founded in Austin, Tex., headquartered in New York
Hero product: Ghost Oil, $14
Distribution: Salons, Sephora, Urban Outfitters and Verbproducts.com -
Texas: Beauty’s New Epicenter
Texas: Beauty’s New Epicenter