Steven Klein's 'Commit to Something' Campaign for Equinox

2017 Equinox Campaign Shot by Steven Klein

Image Credit: Courtesy

Virtual Reality: “Commit to a brave new world of augmented reality. A man wears a futuristic virtual reality headset, completely engrossed. The once luxurious room he is in has been neglected, with dust covered furniture and personal effects.”
Equinox Campaign Shot by Steven Klein

Image Credit: Courtesy

Concert: “Commit to being present. A crowd stares zombie-like as they film a live concert on their smartphones, while one man takes it in, eyes closed and fully present.”
Equinox Campaign Shot by Steven Klein

Image Credit: Courtesy

Equinox 2016 campaign.
Equinox Campaign Shot by Steven Klein

Image Credit: Courtesy

Harpist: “Commit to your craft. A young woman practices her harp, sweating profusely. The harp has popped a few strings, and her hands are bloody from practice.”
Equinox Campaign Shot by Steven Klein

Image Credit: Courtesy

Narcissist: “Commit to vanity/commentary on the trend of “man grooming.” A man is getting multiple beauty treatments, simultaneously, nearly nude and poolside.”
Equinox Campaign Shot by Steven Klein

Image Credit: Courtesy

Model Jessica Stam
Equinox Campaign Shot by Steven Klein

Image Credit: Courtesy

Samantha Paige

2017 Equinox Campaign Shot by Steven Klein